The inside story of George Lucas, his intensely private company, and their work to revolutionize filmmaking. In the process, they made computer history. Discover the birth of Pixar, digital video editing, videogame avitars, THX sound, and a host of other icons of the media age. Lucas played a central role in the universe of entertainment technologies we see everyday.
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This book ventures in territory never explored, as Rubin-a former member of the Lucasfilm Computer Division-reconstructs the events in Hollywood, in Silicon Valley, and at Lucas' private realm in Marin County, California, to track the genesis of modern media. With unprecedented access to images and key participants from Lucasfilm, Pixar and Zoetrope-from George Lucas and the executives who ran his company, to the small team of scientists who made the technological leaps, Rubin weaves a tale of friendships, a love of movies, and the incessant forward movement of technology. This is a compelling story that takes the reader into an era of technological innovation almost completely unknown.From the Author:
*We can all agree that Pixar is a fantastic company. Every single project they have embarked upon for more than 25 years has been successful, both financially and creatively. Few companies have created a product so consistently good for so long. All the elements that made them great were present at their inception. But the path to that instant was complicated. * *The story of Pixar begins with George Lucas. * *Pixar was founded as "The Graphics Group", one-third of Lucasfilm's Computer Division, in 1979. But the question should be "WHY?" Why would rebel filmmaker George Lucas have spent a disproportionate amount of his newfound wealth to hire computer scientists and what were they charged with doing? What was it like in this kernel within the secretive Star Wars environment? Caught in the swirl between two competitive friends, George Lucas and Francis Coppola. * *If you like computers, Star Wars, Pixar or just movies, you have to read this story.
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Book Description Triad Publishing Company (FL), 2005. Hardcover. Book Condition: New. Never used!. Bookseller Inventory # P110937404675
Book Description Triad Publishing Company (FL), 2005. Hardcover. Book Condition: New. Brand New!. Bookseller Inventory # VIB0937404675
Book Description Triad Pub Co, 2005. Hardcover. Book Condition: New. book. Bookseller Inventory # M0937404675
Book Description Triad Publishing Company (FL). Hardcover. Book Condition: New. 0937404675 New Condition. Bookseller Inventory # NEW7.0520772
Book Description Triad Pub Co, 2005. Hardcover. Book Condition: Brand New. 1st edition. 518 pages. 9.50x7.50x1.50 inches. In Stock. Bookseller Inventory # 0937404675