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The Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns - Softcover
Synopsis
Focusing on a concept that is rapidly integrating into the daily lives of consumers?locally, nationally, and globally?this handbook presents a detailed examination of mobile marketing. Based on 20 years of experience in the field, this reference proves that this cost-effective strategy can be used successfully by businesses of any size. Beginning with a simple test to determine a firm’s readiness to go mobile, this guide also includes preliminary questions, an accessible program for creating a dynamic campaign, advice on how to avoid making common mistakes, and the most current online resources for mobile marketers. With easy-to-follow tips on building stronger consumer relationships and strategies such as text messaging and social networking, this resource will help any company put their message in the palms of customers’ hands.
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About the Author
Kim Dushinski is a mobile marketing consultant and the owner of Mobile Marketing Profits. She leads hands-on workshops, speaks at conferences, and is active in internet marketing both for her company and on behalf of her clients. She lives in Lakewood, Colorado.
"About this title" may belong to another edition of this title.
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The Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns
Published by
Information Today, Inc., 2009
ISBN 10: 091096582X
ISBN 13: 9780910965828
Used
Softcover
Seller: Greenworld Books, Arlington, TX, U.S.A.
Seller rating 5 out of 5 stars
Condition: very_good. Fast Free Shipping â" Very Good condition book with a firm cover and clean pages. Shows normal use and some light wear or limited notes markings. A solid, nice copy to enjoy. Seller Inventory # GWV.091096582X.VG
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The Mobile Marketing Handbook: A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns
Published by
Information Today, Inc., 2009
ISBN 10: 091096582X
ISBN 13: 9780910965828
Used
Paperback
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G091096582XI3N00
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The Mobile Marketing Handbook : A Step-by-Step Guide to Creating Dynamic Mobile Marketing Campaigns
Published by
Information Today, Incorporated, 2008
ISBN 10: 091096582X
ISBN 13: 9780910965828
Used
Softcover
First Edition
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. 1st. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 2603443-6
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Mobile Marketing Handbook: A Step-by-step Guide to Creating Dynamic Mobile Marketing Campaigns
Seller: Ammareal, Morangis, France
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Softcover. Condition: Très bon. Ancien livre de bibliothèque. Petite(s) trace(s) de pliure sur la couverture. Edition 2009. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Slightly creased cover. Edition 2009. Ammareal gives back up to 15% of this item's net price to charity organizations. Seller Inventory # E-841-254