Argues that product standards are now set in the global marketplace, rather than by local governments, and explains how managers can adjust their strategies to compete
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"Full of insights into the new reality of interlinked economies and international companies. A compelling case for governments to align themselves with the interests of their people--as customers, consumers, and citizens."-- Senator Bill Bradley (D--NJ)"Ohmae has few peers. . . . [His] latest is actually a lucid, compelling . . . highly enjoyable race through a business world which is itself doing just that--racing along in a mostly enjoyable and certainly compelling manner." -- Robert Heller, "Management Today""A true global corporation, [Ohmae] says, serves the interests of consumers, not governments, and wealth comes from the marketplace, not from natural resources. Like an enthusiastic college professor, Ohmae challenges business's status quo with provocative statements."-- Donna Hawley, "San Francisco Chronicle"
Kenichi Ohmae is a Tokyo-based top corporate strategist and adviser to governments around the world. The former director of McKinsey & Company and chairman of its Asia Pacific operations, he is a speaker, educator, entrepreneur, and author of seventy books. He writes frequently for the Wall Street Journal, New York Times, Newsweek, Harvard Business Review, Washington Post, Japan Times, and other publications.
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Condition: Como nuevo. : En 'The Borderless World', Kenichi Ohmae analiza la creciente irrelevancia de las fronteras nacionales en la economía global. El autor examina cómo las empresas y las naciones de alto rendimiento se adaptan a este nuevo panorama interconectado. Con un enfoque crítico pero optimista, Ohmae ofrece lecciones de gestión y estrategias para prosperar en un mercado globalizado, destacando la importancia de la interdependencia y la necesidad de una visión estratégica para el éxito en el siglo XXI. EAN: 9780887304736 Tipo: Libros Categoría: Negocios y Economía Título: The Borderless World: Power and Strategy in the Interlinked Economy Autor: Kenichi Ohmae Editorial: Ballinger Pub Co Idioma: en Páginas: 223 Formato: tapa dura. Seller Inventory # Happ-2023-08-30-c22c89c9
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