Items related to Strategy & Marketing: Case Study Approach

Strategy & Marketing: Case Study Approach - Softcover

 
9780860036456: Strategy & Marketing: Case Study Approach

Synopsis

The second edition of this leading case book is reduced in size but again offers a wide range of tested cases dealing with strategic marketing and the functional marketing approach. Over 30% of the cases are new. The contributors are all outstanding international specialists in the field.

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  • PublisherPhilip Allan
  • Publication date1986
  • ISBN 10 0860036456
  • ISBN 13 9780860036456
  • BindingPaperback
  • LanguageEnglish
  • Edition number2
  • Number of pages288

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Other Popular Editions of the Same Title

9780860035435: Strategy and Marketing: A Case Approach

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ISBN 10:  0860035433 ISBN 13:  9780860035435
Publisher: Philip Allan Publishers Ltd, 1986
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ISBN 10: 0860036456 ISBN 13: 9780860036456
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Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9780860036456

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Paperback. Condition: Very Good. Strategy and Marketing: A Case Study Approach This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780860036456

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ISBN 10: 0860036456 ISBN 13: 9780860036456
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Condition: very good. Gut/Very good: Buch bzw. Schutzumschlag mit wenigen Gebrauchsspuren an Einband, Schutzumschlag oder Seiten. / Describes a book or dust jacket that does show some signs of wear on either the binding, dust jacket or pages. Seller Inventory # M00860036456-V

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