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Destination Benchmarking: Concepts, Measures and Practices: Concepts, Practices and Operations - Hardcover
Synopsis
Develops a specific benchmarking methodology relevant to international tourism destinations. This book evaluates different approaches to benchmarking, and their application within tourism destinations. The book considers organization benchmarking - performance evaluation of a particular organization and its departments - and destination benchmarking, which involves all elements such as transport services, airport services, accommodation, leisure and sport, hospitality and local attitudes.
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About the Author
is Professor of Tourism in the School of Tourism and Hospitality Management, Dokuz Eylul University, Turkey and currently affiliated as a Visiting Professor at The Hong Kong Polytechnic University Hong Kong. He holds both Master's and Ph.D. degrees in tourism management. His research focuses on consumer behaviour, benchmarking, destination management and marketing, and Mediterranean tourism. He acts as the co-editor of Anatolia: An International Journal of Tourism and Hospitality Research.
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- PublisherCABI Publishing
- Publication date2003
- ISBN 10 0851997457
- ISBN 13 9780851997452
- BindingHardcover
- LanguageEnglish
- Number of pages240
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Destination benchmarking. Concepts, practices, and operations.
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Cambridge, MA, CABI Pub, 2004
ISBN 10: 0851997457
ISBN 13: 9780851997452
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Destination Benchmarking : Concepts, Practices and Operations
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Destination Benchmarking : Concepts, Practices and Operations
Seller: Better World Books Ltd, Dunfermline, United Kingdom
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Condition: Good. First. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # 52184616-20
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Destination benchmarking. Concepts, practices, and operations.
Seller: Antiquariat Bookfarm, Löbnitz, Germany
Seller rating 5 out of 5 stars
Hardcover. 216 S. Ehem. Bibliotheksexemplar mit Signatur und Stempel. GUTER Zustand, ein paar Gebrauchsspuren. Ex-library with stamp and library-signature. GOOD condition, some traces of use. AB-4757 9780851997452 Sprache: Englisch Gewicht in Gramm: 1550. Seller Inventory # 2378467
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Destination benchmarking. Concepts, practices, and operations.
Seller: Antiquariat Bookfarm, Löbnitz, Germany
Seller rating 5 out of 5 stars
Hardcover. 216 S. Ehem. Bibliotheksexemplar mit Signatur und Stempel. GUTER Zustand, ein paar Gebrauchsspuren. Ex-library with stamp and library-signature. GOOD condition, some traces of use. AB-5135 9780851997452 Sprache: Englisch Gewicht in Gramm: 950. Seller Inventory # 2378862
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Destination Benchmarking: Concepts, Practices and Operations
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