Items related to Logotypes and Letterforms: Handlettered Logotypes and...
Synopsis
This book examines in detail the special relationship of letterforms and type styles to logotypes. This is a topic that has grown in importance since the introduction of desktop publishing, because new computer technology and graphics software have created a greater public awareness of and access to the application of fonts and letterforms. Intended for graphic design professionals and students, "Logotypes and Letterforms" is a useful reference on the process of type formation as it applies to logotype development. The book illustrates the development of logotypes for specific industries which have common characteristics and displays a wide selection of hand-lettered logotypes, corporate alphabets, and scripts, with an analysis of each and their relation to typeforms. Wherever possible, fonts are shown next to logotypes as an immediate frame of reference, and many are shown in various stages of development to demonstrate their evolution. Each chapter is prefaced with a 1500-2000 word essay by a preeminent professional discussing the role of logotypes in their particular field. "Logotypes and letterforms" covers all major fields of logotype design, including academia, corporate, entertainment, hotels and resorts, cosmetics, and product names.
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Logotypes and Letterforms: Handlettered Logotypes and Typographic Considerations
Published by
McGraw-Hill Education - Europe, 2002
ISBN 10: 083063956X
ISBN 13: 9780830639564
Used
Hardcover
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Hardback. Condition: Good. Examines in detail the special relationship of letterforms and type styles to logotypes. The book illustrates the development of logotypes for specific industries which have common characteristics and displays a wide selection of hand-lettered logotypes, corporate alphabets, and scripts. Seller Inventory # 00107196502
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Logotypes and Letterforms: Handlettered Logotypes and Typographic Considerations
Published by
McGraw-Hill Education - Europe, 2002
ISBN 10: 083063956X
ISBN 13: 9780830639564
Used
Hardcover
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Hardback. Condition: Fair. Examines in detail the special relationship of letterforms and type styles to logotypes. The book illustrates the development of logotypes for specific industries which have common characteristics and displays a wide selection of hand-lettered logotypes, corporate alphabets, and scripts. Seller Inventory # 00110244906
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Logotypes and Letterforms: Handlettered Logotypes and Typographic Considerations
Published by
McGraw-Hill Education - Europe, 2002
ISBN 10: 083063956X
ISBN 13: 9780830639564
Used
Hardcover
Seller: World of Books Inc, Montgomery, IL, U.S.A.
Seller rating 4 out of 5 stars
Hardback. Condition: Good. Examines in detail the special relationship of letterforms and type styles to logotypes. The book illustrates the development of logotypes for specific industries which have common characteristics and displays a wide selection of hand-lettered logotypes, corporate alphabets, and scripts. Seller Inventory # CIN083063956XG
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Logotypes and Letterforms: Handlettered Logotypes and Typographic Considerations
Published by
McGraw-Hill Education - Europe, 2002
ISBN 10: 083063956X
ISBN 13: 9780830639564
Used
Hardcover
Seller: World of Books Inc, Montgomery, IL, U.S.A.
Seller rating 4 out of 5 stars
Hardback. Condition: Fair. Examines in detail the special relationship of letterforms and type styles to logotypes. The book illustrates the development of logotypes for specific industries which have common characteristics and displays a wide selection of hand-lettered logotypes, corporate alphabets, and scripts. Seller Inventory # CIN083063956XA
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Logotypes and Letterforms - Handlettered Logotypes and Typographic Considerations
Seller: Hennessey + Ingalls, Los Angeles, CA, U.S.A.
Seller rating 4 out of 5 stars
Hardcover. Condition: Used - Very Good. This 388-page showcase of 169 hand-drawn logos is illustrated with more than 300 pencil sketches to explain the design process. Five chapters focus on commercial logos and four chapters are devoted to logos for academia; Scripts as an important style; Typefaces and alphabets by the author, and a chapter of mixed lettering examples. Topics covered include: basic introduction to typography, logotype design, and font design. It is an invaluable resource for the student, instructor, professional designer, and the typophile. By Doyald Young. Very nice clean, tight copy free of any marks.DJ spine is sun faded. Seller Inventory # 328441
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Logo Types and Letter Forms: Handle Lettered Logotypes and Typographic Considerations
Seller: Goodwill Books, Hillsboro, OR, U.S.A.
Seller rating 5 out of 5 stars
Condition: acceptable. Fairly worn, but readable and intact. If applicable: Dust jacket, disc or access code may not be included. Seller Inventory # GICWV.083063956X.A
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Logo Types and Letter Forms: Handle Lettered Logotypes and Typographic Considerations
Seller: Cycle Books LA, South el monte, CA, U.S.A.
Seller rating 5 out of 5 stars
Condition: very_good. Seller Inventory # AMTV.083063956X.VG
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Logo Types and Letter Forms: Handle Lettered Logotypes and Typographic Considerations
Seller: HPB Inc., Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
hardcover. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_483095373
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Logo Types and Letter Forms: Handle Lettered Logotypes and Typographic Considerations
Seller: -OnTimeBooks-, Phoenix, AZ, U.S.A.
Seller rating 5 out of 5 stars
Condition: very_good. Gently read. May have name of previous ownership, or ex-library edition. Binding tight; spine straight and smooth, with no creasing; covers clean and crisp. Minimal signs of handling or shelving. 100% GUARANTEE! Shipped with delivery confirmation, if you're not satisfied with purchase please return item! Ships USPS Media Mail. Seller Inventory # OTV.083063956X.VG
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Logotypes and Letterforms - Handlettered Logotypes and Typographic Considerations
Seller: Hennessey + Ingalls, Los Angeles, CA, U.S.A.
Seller rating 4 out of 5 stars
Hardcover. Condition: New. This 388-page showcase of 169 hand-drawn logos is illustrated with more than 300 pencil sketches to explain the design process. Five chapters focus on commercial logos and four chapters are devoted to logos for academia; Scripts as an important style; Typefaces and alphabets by the author, and a chapter of mixed lettering examples. Topics covered include: basic introduction to typography, logotype design, and font design. It is an invaluable resource for the student, instructor, professional designer, and the typophile. By Doyald Young. Brand new shrink-wrapped copies!!! Seller Inventory # 319377