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Using Focus Groups in Research (Continuum Research Methods) - Softcover

 
9780826464729: Using Focus Groups in Research (Continuum Research Methods)

Synopsis

Artie Shaw led one of America's most accomplished big bands during the 1930s and 1940s, and has sold over 100 million records. An enigmatic figure, Shaw frequently tired of the music business, often forsaking it for extended periods. This study offers a narrative account and analytical assessment of the achievements and concerns of this hugely important musician.

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About the Author

Lia Litosseliti is Senior Lecturer in Linguistics and Associate Dean for Internationalisation at City University of London, UK. Her research interests include gender and language, discourse analysis and research methodologies. She is the author of Using Focus Groups in Research (2003) and Gender and Language: Theory and Practice (2006), editor of Research Methods in Linguistics (2010/2018), and co-editor of Gender Identity and Discourse Analysis (2002, with Jane Sunderland), Gender and Language Research Methodologies (2008, with Kate Harrington, Helen Sauntson, and Jane Sunderland) and Gender and Language in African Contexts (2013, with Lilian Atanga,Sibonile Ellece and Jane Sunderland). Lia was President of the International Gender and Language Association (IGALA) and Associate Editor of Gender and Language, and has acted as reviewer for a range of funding bodies and journals.

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  • PublisherContinuum
  • Publication date2003
  • ISBN 10 0826464726
  • ISBN 13 9780826464729
  • BindingPaperback
  • LanguageEnglish
  • Number of pages112

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Paperback. Condition: Very Good. Focus Groups are often under-used as a valuable tool for research. This practical and extremely well-written guide offers advice on: * planning and organising focus groups * what types of questions to use* the limitations and advantages of using these groups as research methods* collecting the data at group sessions* how to analyse the data produced. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR004658850

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Paperback. Condition: new. Paperback. Focus Groups are often under-used as a valuable tool for research. This practical and extremely well-written guide offers advice on: * planning and organising focus groups * what types of questions to use* the limitations and advantages of using these groups as research methods* collecting the data at group sessions* how to analyse the data produced Focus groups are often under-used as a tool for research. This practical guide offers advice on: planning and organising focus groups; what types of questions to use; limitations and advantages of using these groups in research; collecting data at group sessions; and how to analyse data. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9780826464729

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