This book features the winners and honourable mentions of the past two (1998 and 1999) VM & SD magazine Visual Image and Identity Competitions, as well as other visual merchandising projects. The projects featured are store windows and in-store displays of single items, storewide promotions, point-of-purchase displays, image/identity collateral material, sign design and web site design. The emphasis of this book is how a store presents its image and merchandise to its customers.
"synopsis" may belong to another edition of this title.