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The Business of Portrait Photography: A Professional's Guide to Successful Marketing and Managing, with Profiles of 30 Top Portrait Photographers (Business of photography) - Hardcover
Synopsis
If you're entertaining the idea of opening a portrait studio or you want to increase your studio's profitability, The Business of Portrait Photography will tell you everything you need to know to be successful in the long run. In this comprehensive, nuts-and-bolts book, working professional Tom McDonald, who owns and operates a highly successful photography studio, takes the mystery out of business issues. He covers such fundamentals as setting prices, creating promotional campaigns, devising marketing strategies, making a profit, using computers, constructing a camera room, serving clients, hiring and managing a staff, building team spirit, and presenting your work.
McDonald also discusses important photographic concerns, including what constitutes a great portrait; subject analysis; different techniques for photographing individuals and groups; buying the necessary equipment; determining exposure and lighting ratios; shooting outdoors; choosing the right lab; enhancing portraits via diffusion, vignetting, and retouching; and making copies and restorations.
In the second half of the book, 30 award-winning portrait photographers from around the world share the secrets of their success in revealing profiles. Examples of their best cutting-edge work accompany these interviews.
"synopsis" may belong to another edition of this title.
Product Description
192 pages. Book and Jacket appear to have hardly been read and are both in Fine condition throughout.
Synopsis
A stylish guide to starting a portrait studio. Covers the basic start- up procedures and provides useful photo tips plus profiles of 30 international portrait artists. Photographer McDonald shares years of experience in portrait studio work outlining marketing, equipment, customer service, computers, labs, restorations, lighting, and various types
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The Business of Portrait Photography (Amphoto's Business of Photography)
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Condition: good. Fast & Free Shipping â" Good condition. It may show normal signs of use, such as light writing, highlighting, or library markings, but all pages are intact and the book is fully readable. A solid, complete copy that's ready to enjoy. Seller Inventory # ZWV.0817436162.G
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The Business of Portrait Photo
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Condition: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00103644932
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The Business of Portrait Photography (Amphoto's Business of Photography)
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
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Hardcover. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0817436162I4N00
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The Business of Portrait Photography (Amphoto's Business of Photography)
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
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Hardcover. Condition: As New. No Jacket. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0817436162I2N00
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The Business of Portrait Photography (Amphoto's Business of Photography)
Seller: HPB-Ruby, Dallas, TX, U.S.A.
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hardcover. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_395581048
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The Business of Portrait Photography (Amphoto's Business of Photography)
Seller: Blue Vase Books, Interlochen, MI, U.S.A.
Seller rating 5 out of 5 stars
Condition: good. The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact including the dust cover, if applicable . Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials. Seller Inventory # BVV.0817436162.G
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The Business of Portrait Photography : A Professional's Guide to Successful Marketing and Managing
Published by
Watson-Guptill Publications, Incorporated, 1996
ISBN 10: 0817436162
ISBN 13: 9780817436162
Used
Hardcover
Seller: Better World Books: West, Reno, NV, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # GRP93793973
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The Business of Portrait Photography (Amphoto's Business of Photography)
Seller: Book Alley, Pasadena, CA, U.S.A.
Seller rating 4 out of 5 stars
Hardcover. Condition: Very Good. Dust Jacket Condition: g. DJ has minor wear, slight rubbing, and faint creases around edges and extrems. Book has minor shelf wear, but over all a very clean and tight copy. Pasadena's premier independent new and used bookstore. Photo Tech. Seller Inventory # 43008
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The Business of Portrait Photography (Amphoto's Business of Photography)
Seller: Goodwill of Colorado, COLORADO SPRINGS, CO, U.S.A.
Seller rating 5 out of 5 stars
Condition: good. All pages and cover are intact. Dust jacket included if applicable, though it may be missing on hardcover editions. Spine and cover may show minor signs of wear including scuff marks, curls or bends to corners as well as cosmetic blemishes including stickers. Pages may contain limited notes or highlighting. "From the library of" labels may be present. Shrink wrap, dust covers, or boxed set packaging may be missing. Bundled media e.g., CDs, DVDs, access codes may not be included. Seller Inventory # COLV.0817436162.G
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The Business of Portrait Photography
Published by
Amphoto Books / Watson-Guptil Publications, NY, 1996
ISBN 10: 0817436162
ISBN 13: 9780817436162
Used
Hardcover
First Edition
Seller: Inga's Original Choices, Piggott, AR, U.S.A.
Seller rating 5 out of 5 stars
Hard Cover. Condition: Near Fine. No Jacket. Various Photographers (illustrator). Stated First Edition, First Printing. Complete number line [1 - 9] at copyright page. Pages [192 including index] clean, unmarked, binding tight and square. No remainder marks. Illustrated throughout with photographs, color and B&W. Pale blue buckram boards, clean, silver gilt lettering, minor shelf wear else as new. Tom McDonald was a multi award winning photographer, specializing in portraiture. Media Mail, Priority & most international shipping include free tracking information. Every book listed is located in my smoke free and climate controlled shop. All are inspected by me and will have qualities and/or flaws described. Size: 4to - over 9 3/4 - 12" Tall. Seller Inventory # 014352