Items related to Manager's Guide to Competitive Marketing Strategies
Synopsis
Provides information that can help managers focus their resources on today's marketing priorities and aggressively challenge their competitors for market share
"synopsis" may belong to another edition of this title.
Review
"The ultimate weapon in helping a company increase market share." -- Atlanta Journal
From the Publisher
Key Features
* Over 60 real life case studies reflecting topical issues of concern in today's climate
* A new 4-step technique to segment markets with greater precision
* Techniques for installing a competitive intelligence system and applying market research techniques effectively
* Comprehensive chapter by chapter examination of market strategies, product/service strategies, pricing strategies and distribution strategies
* Step by step guidelines on how to write a Strategic Marketing Plan with detailed example
"About this title" may belong to another edition of this title.
Search results for Manager's Guide to Competitive Marketing Strategies
Seller Image
Manager's Guide to Competitive Marketing Strategies
Seller: -OnTimeBooks-, Phoenix, AZ, U.S.A.
Seller rating 5 out of 5 stars
Condition: good. A copy that has been read, remains in good condition. All pages are intact, and the cover is intact. The spine and cover show signs of wear. Pages can include notes and highlighting and show signs of wear, and the copy can include "From the library of" labels or previous owner inscriptions. 100% GUARANTEE! Shipped with delivery confirmation, if you're not satisfied with purchase please return item! Ships via media mail. Seller Inventory # OTV.0814459102.G