Items related to Made to Stick: Why Some Ideas Survive and Others Die

Made to Stick: Why Some Ideas Survive and Others Die - Softcover

Heath, Chip; Heath, Dan

 
9780812982008: Made to Stick: Why Some Ideas Survive and Others Die

Synopsis

Paperback Language: English ISBN-10: 9780812982008 ISBN-13: 978-0812982008 ASIN: 0812982002....

"synopsis" may belong to another edition of this title.

Review

"Their analysis is peppered with memorable stories, images and facts ... This book is a gift to anyone who needs to get a message across and make it stick" (New Statesman)

"This is great for anyone planning a speech or trying to get their message across at work" (Psychologies)

"The Heaths push beyond what sounds like it should work and explain why it actually does" (Time Magazine)

"... an entertaining, practical guide to effective communication." (Publishers Weekly)

"Smart, lively . . . such fun to read" (Saturday Guardian)

From the Publisher

The intellectual prequel to "The Tipping Point".

"About this title" may belong to another edition of this title.