Items related to Getting into Your Customer's Head
Synopsis
Today's buyers are tougher, more knowledgeable and more willing to play hardball than ever before. This practical, field-tested guide demonstrates that understanding the customer is the key to making the sale. With an introduction by Dr. Ken Blanchard, co-author of The One Minute Manager, this is a unique book on selling for sales professionals and sales managers. Illustrations.
"synopsis" may belong to another edition of this title.
From the Author
To increase sales: Stop selling, start helping people buy!
My book is different because it: 1) contains the 8-steps of buying you must know to achieve greater sales success 2) Packed w/competitive selling skills such as "repackaging" which enables you to turn weaknesses into strengths 3) The single biggest mistake salespeople make - and how to avoid it. 4) Shows you the key to uncovering needs other salespeople miss 5) Provides new techniques for finding the "Power Broker" in every sale and provides new techniques to stop your competitors from stealing your
Synopsis
Describes eight unique selling roles and how and when to use each role, offers in-depth case studies of various selling and deal-making situations and shows how to cope with complex political sales conditions.
"About this title" may belong to another edition of this title.
- PublisherTimes Books
- Publication date1996
- ISBN 10 0812926285
- ISBN 13 9780812926286
- BindingHardcover
- Edition number1
- Number of pages319
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Getting into Your Customer's Head: 8 Secret Roles of Selling Your Competitors Don't Know
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Getting into Your Customer's Head: 8 Secret Roles of Selling Your Competitors Don't Know
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Getting into Your Customer's Head : 8 Secret Roles of Selling Your Competitors Don't Know
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Crown Publishing Group, The, 1996
ISBN 10: 0812926285
ISBN 13: 9780812926286
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Getting into Your Customer's Head : 8 Secret Roles of Selling Your Competitors Don't Know
Published by
Crown Publishing Group, The, 1996
ISBN 10: 0812926285
ISBN 13: 9780812926286
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Getting into Your Customer's Head: 8 Secret Roles of Selling Your Competitors Don't Know
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