American Trademarks: From the Roaring '20s to the Swinging '60s - Softcover

Baker, E

Softcover

ISBN 10: 0811872203 ISBN 13: 9780811872201

Publisher: Chronicle Books, 2010

Synopsis

The treasure-trove of brilliant logo-design content from all three volumes of Chronicle's cult classic 'Trademarks of the' series is back in a single stunning new volume, accompanied by new essays from design luminaries such as Paula Scher, Chuck Anderson, and Stephen Doyle.

About this title

About the Author

Principal of Eric Baker Design Associates, Inc., a Manhattan based design firm specializing in branding, publishing, and corporate communications. Eric Baker also teaches graphic design at the SVA and SUNY Purchase. He is also a contributing editor of the popular design blog, DesignObserver.com. His work has appeared in Print, Communication Arts, How, Domus, Graphis, Metropolis, Blueprint, ID, the New York Times, and Vanity Fair.

From the Back Cover

While they were in print, the three volumes of Eric Baker and Tyler Blik's classic Trademarks series (which together sold 60,000 copies) were the authoritative books of logo design by decade. This definitive collection is now available in an expanded single volume with essays by contemporary graphic design luminaries such as Paula Scher, Stephen Doyle, and many more. Over 1,000 iconic trademarks are packed into this extra-chunky paperback. While the original books have long enjoyed cult status, this attractive, updated edition will win legions of new fans among today's ever-increasingly design-savvy public.

Edition details

• Publisher: Chronicle Books
• Publication date: 2010
• Language: English
• ISBN 10: 0811872203
• ISBN 13: 9780811872201
• Binding: Paperback
• Edition number: 1
• Number of pages: 256
• Editor: Baker Eric, Blik Tyler