Business Plans That Work: For Your Small Business (Cch Business Owner's Toolkit Series) - Softcover

Crow, Steve

Softcover

ISBN 10: 0808008587 ISBN 13: 9780808008583

Publisher: CCH Inc., 2003

Synopsis

"New or existing business owners will find all the essential elements and formulas of a professional business plan, with concrete examples throughout, in this revised guide. Complicated marketing and financial concepts are translated into down-to-earth, practical advice. Included are five updated sample business plans that serve as blueprints for business owners' own plans, with instructions that provide a wealth of detailed information about how a successful small business should operate. Plans are presented for simple, one-person operations, as well as for corporations with many employees. Aspiring business owners learn how to shape a plan to appeal to an intended audience; organize and format a plan in a professional way; describe the ownership, mission, objectives, and keys to success for the business; analyze the business industry, target market, and competition; create a marketing and sales plan; address the important operating processes and personnel issues; create financial statements based on realistic assumptions; and use the business plan as a management tool long after it is completed. This replaces 0808002406."

About this title

From the Publisher

A guide to the small business planning process
Business Plans That Work For Your Small Business

This important addition to the Business Owners Toolkit Series provides a clear and comprehensive response to one of the most commonly asked questions that the Toolkit staff receives from its Internet community: "I need to write a business plan -- but where can I get a copy of a plan?"

This book combines a thorough, easy-to-follow explanation of the business planning process with the full text of five business plans that have been successfully used by owners of the most popular categories of small businesses.

As with all the Toolkit books, this volume translates complicated marketing and financial concepts into down-to-earth practical advice, clearly explains all the essential elements and formulas, and provides concrete examples throughout. The five sample plans provide readers with the blueprints for their own plans, and also provide a wealth of detailed information about how a successful small business should operate.

Readers will learn how to: *Shape the plan to appeal to its intended audience *Organize and format the plan, the professional way *Describe the ownership, mission, objectives, and keys to success for the business *Analyze the business industry, target market, and competition *Create a marketing and sales plan *Address the important operating processes and personnel issues *Create financial statements, based on realistic assumptions that are a crucial to any plan *Use the business plan as a management tool, long after the plan is completed

This book will appeal not only to budding entrepreneurs who are planning a new venture on paper to see whether it will fly, but also to new or existing business owners who need a business plan document as part of a business loan.

About the Author

Alice H. Magos is an accountant, a Certified Financial Planner, and the author ofSmall Business Financing: How and Where to Get It. She has more than 35 years of experience running numerous small businesses. She lives in Riverwoods, Illinois.

Edition details

• Publisher: CCH Inc.
• Publication date: 2003
• Language: English
• ISBN 10: 0808008587
• ISBN 13: 9780808008583
• Binding: Paperback
• Edition number: 2
• Number of pages: 332