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Communicating Uncertainty: Media Coverage of New and Controversial Science (Routledge Communication Series) - Softcover

 
9780805827286: Communicating Uncertainty: Media Coverage of New and Controversial Science (Routledge Communication Series)
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Exploring the interactions that swirl around scientific uncertainty and its coverage by the mass media, this volume breaks new ground by looking at these issues from three different perspectives: that of communication scholars who have studied uncertainty in a number of ways; that of science journalists who have covered these issues; and that of scientists who have been actively involved in researching uncertain science and talking to reporters about it. In particular, Communicating Uncertainty examines how well the mass media convey to the public the complexities, ambiguities, and controversies that are part of scientific uncertainty.

In addition to its new approach to scientific uncertainty and mass media interactions, this book distinguishes itself in the quality of work it assembles by some of the best known science communication scholars in the world. This volume continues the exploration of interactions between scientists and journalists that the three coeditors first documented in their highly successful volume, Scientists and Journalists: Reporting Science as News, which was used for many years as a text in science journalism courses around the world.

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Synopsis:
This work, by the editors of "Scientists and Journalists: Reporting Science as News", explores scientific uncertainty and media coverage of it in such major public issues as AISA, biotechnology, dioxin, global warming, and nature vs. nurture. It examines the interrelations of the major actors in constructing and explaining uncertainty: scientists, journalists, scholars, and the larger public. Part 1 examines participants in the scientific uncertainty arena and how the major actors react to, cope with and manage uncertain issues. It also describes how scientists and journalists vie for control over uncertain science. The panel discussion at the end of this section is a spirited discourse on how they handle scientific uncertainty. Part 2 explores instances of scientific uncertainty in the public arena, highlighting studies involving uncertainty and biotechnology, dioxin, human resources for science, and human behaviour. The panel discussion concluding this section reacts to several of these specific issues and adds other perspectives about handling uncertain science. Part 3 concentrates on issues of audience and methods for more effective communication about scientific uncertainty.

It focuses on the importance of understanding audiences and their needs, how to explain complex information to readers and viewers, and how to better understand and present statistical evidence through systematic thinking. The roundtable discussion is a wide-ranging review of journalistic practices and their impact on the treatment of scientific uncertainty. The editors try to tease apart constructions of scientific uncertainty to help readers understand how these constructions affect scientific and lay beliefs about science and technology as well as how government policies and regulations dealing with uncertain issues are influenced and formed. Within this framework, they also examine the variety of the interactions among the actors in the uncertainty drama to give readers valuable insights into the intricacies of science communication at work.

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  • PublisherRoutledge
  • Publication date1999
  • ISBN 10 0805827285
  • ISBN 13 9780805827286
  • BindingPaperback
  • Edition number1
  • Number of pages294
  • EditorFriedman Sharon M.
  • Rating

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