Synopsis
ASIN: 0803980701 Product Name: Mass Communication Theory: An Introduction Product ID: 9780803980709
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Product Description
ASIN: 0803980701 Product Name: Mass Communication Theory: An Introduction Product ID: 9780803980709
About the Author
Denis McQuail is emeritus professor of communication at the University of Amsterdam and visiting professor in the Department of Politics, University of Southampton. His books include Audience Analysis (1997) and McQuail's Mass Communication Theory (5th ed. 2005), a comprehensive introduction to the field that takes full account of new technologies and globalization issues. His most recent edited collection is Communication Theory and Research (2006), which presents outstanding studies in communications research published during the last decade. The selections are drawn from the European Journal of Communication, a leading international journal, founded by McQuail, Peter Golding and Els De Bens.
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Mass Communication Theory : An Introduction
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Mass Communication Theory: An Introduction
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Mass Communication Theory: An Introduction
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ISBN 10: 0803980701
ISBN 13: 9780803980709
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