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Decision Research: A Field Guide (Applied Social Research Methods) - Hardcover

Carroll, John S.; Johnson, Eric J.

 
9780803932685: Decision Research: A Field Guide (Applied Social Research Methods)

Synopsis

The interest in the process of decision making is spreading across the social sciences from politics to sociology. This volume provides an introduction to the methods of behavioural decision research. It is for readers who wish to critically examine popular and scientific writing, to frame real-world problems in terms of decision making and to generate and carry out original research directed at either fundamental understanding or applied problems.

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About the Author

John Carroll is the Gordon Kaufman Professor of Management, a Professor of Organization Studies and Engineering Systems, and the Co-Director of the Lean Advancement Initiative at the MIT Sloan School of Management.

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