The Main Source: Learning from Television News - Hardcover

Robinson, John P.; Davis, Dennis K.; Woodall, Gill W.; Levy, Mark R.; Gurevitch, Michael

 
9780803925694: The Main Source: Learning from Television News

Synopsis

The authors effectively challenge the myth that the public gets most of its news from television. In a wide-ranging study (with European and US data), they conclude that television is not the public′s `main source′ for news. The Main Source uses innovative survey techniques to show that public understanding of news information is considerably higher than previous research has found and that television news presentation could be far more effective.

"synopsis" may belong to another edition of this title.

Other Popular Editions of the Same Title

9780803925700: The Main Source: Learning from Television News

Featured Edition

ISBN 10:  0803925700 ISBN 13:  9780803925700
Publisher: SAGE Publications, Inc, 1986
Softcover