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The Art of Client Service: 54 Things Every Advertising and Marketing Professional Should Know - Hardcover
Synopsis
Solomon, president and CEO of the New York office of a marketing firm, recounts both successes and failures from his 20 years of ad agency experience and uses them to formulate 54 tips on getting assignments, creating advertising, making presentations, running meetings, communication, dealing with trouble, business socializing, and personal style. The book is 5.25x7.75<">. Annotation (c) Book News, Inc., Portland, OR (booknews.com)
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Synopsis
Fill the Empty Suit (or take it off completely!). This is a book of simple strategies for providing outstanding service to advertising clients. Account executives, and anyone else who deals with clients, will find themselves flinching, laughing, and committing to memory this sound advice, presented through real-life stories of satisfying success and embarrassing failure along the total spectrum of client service.
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The Art of Client Service
Published by
Kaplan Publishing (edition ), 2003
ISBN 10: 079316799X
ISBN 13: 9780793167999
Used
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Art of Client Service
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Art of Client Service
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Art of Client Service : 54 Things Every Advertising and Marketing Professional Should Know
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Art of Client Service : 54 Things Every Advertising and Marketing Professional Should Know
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The Art of Client Service
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The Art of Client Service
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The Art of Client Service
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Art of Client Service
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