Steven Fink has done us all an invaluable service by examining in depth an important type of crisis, namely, economic espionage. Ideally, all top corporate executives would do well to read his book to be prepared to combat one of the most significant crises we face.Ian I. Mitroff,Harold Quinton Distinguished Professor of Business Policy and Professor, Annenberg School for Communications, University of Southern California"There is an old saying, 'Business is War,' and Sticky Fingers shows us just how true that is! It presents a sobering message all across corporate America: be proactive in mitigating your risks or others will be proactive in exploiting them."Stephen BarishManager of Security Technology Solutions, Ernst & Young, LLP
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America spends more money on research and development than all other G-7 countries combined, making American companies lucrative, high-profile target for economic espionage. Written by internationally recognized crisis management expert Steven Fink, Sticky Fingers is the first practical guide that shows companies large and small, public or privately held, how to avoid huge financial loses from economic espionage. Readers will be able to intimately follow every step on the Avery Dennison spy case and learn from the vantage point of the spy, the victimised company, the FBI, and Justice Department prosecutors, from first suspicions to ultimately jury verdict. Sticky Fingers also details: Six countries that steal most business trade secrets. Five basic tips companies can use to minimise risk immediately. The ten most important things any company can do to protect its interests Strategies to avoid mistakes in dealing with the news media, FBI, and courts. Critical crisis communications strategies to use after discovering economic espionage.
Woven throughout this book, the epic lessons from Avery Dennison are combined with insights of other companies that have been victimised, including Gillette, Kodak, Motorola, and many others. Companies can fight back to reduce their risk, using the clear, pragmatic crisis management strategies outlined in this book.Steven Fink, one of the world?s leading authorities on crisis management, crisis communications and economic espionage, currently is president of Lexicon Communications (www.crisismangement.com) and consultant to some of the world?s most distinguished companies. A highly sought-after speaker and trainer, he often appears on network news shows, and in TIME, The New York Times, The Wall Street Journal, and Financial Times.
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