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Ban the Humorous Bazooka: And Other Roadblocks and Speed Bumps Along the Innovation Highway - Hardcover
Synopsis
Notwithstanding a giant corporate commitment to innovation, roadblocks abound, creating an unacceptably high failure rate for new products. What if someone could show businesses how to overcome the obstacles, roadblocks and speed bumps? What it there was a proven way to move form creative ideas to actual marketable innovations? What about a way around those "humorous bazooka" comments that often shoot down fresh ideas - leaving road kill instead of innovation? Sharing the proven and practical methods that have helped Fortune 500 companies power through blocks to bring breakthrough products and services to market, innovation consultant, Mark Sebell offers insights for every company grappling with the "dark night of the innovator". Defining the obstacles that impede innovation, then proposing successful strategies to overcome them, Ban the Humorous Bazooka uses case studies from Sebell's premier client companies to examine strategies that really work to bring successful innovations to market. It also: * Speaks to the hear of people's fears about failing at their next innovative effort. * Offers techniques to discover usable insights out of the information overload.
* Outlines how companies can assemble cross-functional innovation teams to achieve real breakthroughs."synopsis" may belong to another edition of this title.
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Ban the Humorous Bazooka
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Hardcover. Condition: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0793141087I3N10
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Ban the Humorous Bazooka
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Hardcover. Condition: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0793141087I3N10
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Ban the Humorous Bazooka
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Ban the Humorous Bazooka
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Hardcover. Condition: Fine. Abnutzung / Risse - leicht. A recent survey by Robert Half Associates reveals that 89% of executives feel employers are increasingly fostering creativity and innovation compared to five years ago. However, despite significant corporate investment in innovation, many obstacles lead to a high failure rate for new products. What if there was a way to navigate these challenges and turn creative ideas into marketable innovations? This book provides proven methods to help businesses overcome barriers and avoid the dismissive "humorous bazooka" comments that often derail fresh ideas. Innovation consultant Mark Sebell shares practical strategies that have enabled Fortune 500 companies to successfully launch breakthrough products and services. By identifying the key obstacles to innovation and offering effective solutions, the book draws on case studies from Sebell's top clients to illustrate successful approaches. It addresses common fears surrounding innovation failures, offers techniques to sift through information overload for usable insights, and outlines how to form cross-functional innovation teams that can drive real breakthroughs. This resource is essential for any company looking to navigate the complexities of innovation and achieve tangible results. Seller Inventory # 708002f8-a554-4b1e-bbfa-22c00254ca6e
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Ban the Humorous Bazooka: And Avoid the Roadblocks and Speedbumps Along the Innovation Highway: And Other Roadblocks and Speed Bumps Along the Innovation Highway
Published by
Dearborn Trade,U.S., 2001-02, 2001
ISBN 10: 0793141087
ISBN 13: 9780793141081
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Hardcover
Seller: biblion2, Obersulm, Germany
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Condition: Very Good. Zustandsangabe altersgemäß. Sofortversand aus Deutschland. Buch wiegt maximal 1000g. Schnitt verfärbt. 262 Seiten. Einband mit leichten Gebrauchsspuren. Sprache: englisch. Seller Inventory # 5111541 mw