An in-depth look inside the Sony Design Center, a consortium of about 300 of the top industrial designers from Tokyo to San Francisco to Cologne that are responsible for making Sony into one of the most widely recognized brand names and product lines, thereby exerting a strong influence on popular culture and current trends in industrial and graphic design. Author and columnist Kunkel guides the reader through the new products, concepts, and prototypes to provide a preview of Sony's technological and aesthetic vision for the next century. Extensively illustrated in color. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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An in-depth look inside the Sony Design Center, a consortium of about 300 of the top industrial designers from Tokyo to San Francisco to Cologne that are responsible for making Sony into one of the most widely recognized brand names and product lines, thereby exerting a strong influence on popular culture and current trends in industrial and graphi
Paul Kunkel is the author of AppleDesign: The Work of the Apple Industrial Design Group and is a columnist for House Beautiful. His articles have appeared in I.D. magazine, Architectural Digest and Graphis.
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