The Market Value Process: Bridging Customer & Shareholder Value (Jossey-Bass Business & Management) - Hardcover
Synopsis
Discover a unique, cross-functional approach to developingstrategy
Earn the loyalty of your customers and the allegiance of yourshareholders at the same time. The Market Value Process provides agroundbreaking, practical approach to linking customer andshareholder value in a marketplace where price-cutting is king. Itdetails a twelve-step framework for determining how well customerneeds are being met, building strategies for meeting those needs,and ensuring those strategies create enough customer andshareholder value to work successfully. With new thoughts on topicssuch as teamwork and core competencies, this book defines a generalmanagement and financial approach to strategy building everyexecutive should consider.
"synopsis" may belong to another edition of this title.
About the Author
Alan S. Cleland and Albert V. Bruno are the authors of The Market Value Process: Bridging Customer & Shareholder Value, published by Wiley.
From the Back Cover
Earn the loyalty of your customers and the allegiance of your shareholders at the same time. The Market Value Process provides a groundbreaking, practical approach to linking customer and shareholder value in a marketplace where price-cutting is king. It details a twelve-step framework for determining how well customer needs are being met, building strategies for meeting those needs, and ensuring those strategies create enough customer and shareholder value to work successfully. With new thoughts on topics such as teamwork and core competencies, this book defines a general management and financial approach to strategy building every executive should consider.
From the Inside Flap
Earn the loyalty of your customers and the allegiance of your shareholders at the same time. The Market Value Process provides a groundbreaking, practical approach to linking customer and shareholder value in a marketplace where price-cutting is king. It details a twelve-step framework for determining how well customer needs are being met, building strategies for meeting those needs, and ensuring those strategies create enough customer and shareholder value to work successfully. With new thoughts on topics such as teamwork and core competencies, this book defines a general management and financial approach to strategy building every executive should consider.
"About this title" may belong to another edition of this title.
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The Market Value Process: Bridging Customer & Shareholder Value
Published by
Jossey-Bass (edition First Edition), 1996
ISBN 10: 0787902756
ISBN 13: 9780787902759
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First Edition
Seller: BooksRun, Philadelphia, PA, U.S.A.
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Hardcover. Condition: Very Good. First Edition. With dust jacket. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Seller Inventory # 0787902756-8-1-29
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The Market Value Process: Bridging Customer & Shareholder Value
Seller: Gene The Book Peddler, Winchester, NH, U.S.A.
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Hardcover. Condition: Fine. Dust Jacket Condition: Very Good. First Edition/First Printing. book is tight with a couple of line on ffep, dj has a small tear and creasing at head of spine, nice copy. Seller Inventory # 026657
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The Market Value Process: Bridging Customer & Shareholder Value
Seller: Goodwill of Silicon Valley, SAN JOSE, CA, U.S.A.
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Condition: good. Supports Goodwill of Silicon Valley job training programs. The cover and pages are in Good condition! Any other included accessories are also in Good condition showing use. Use can include some highlighting and writing, page and cover creases as well as other types visible wear. Seller Inventory # GWSVV.0787902756.G
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The Market Value Process: Bridging Customer & Shareholder Value (Jossey-Bass Business & Management)
Seller: Wonder Book, Frederick, MD, U.S.A.
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Condition: Very Good. Very Good condition. Good dust jacket. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp. Seller Inventory # G14Q-00854
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The Market Value Process: Bridging Customer and Shareholder Value (Jossey-Bass Business & Management)
Seller: Ammareal, Morangis, France
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No jacket. Condition: Très bon. Ancien livre de bibliothèque avec équipements. Sans jaquette. Edition 1996. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. No dust jacket. Edition 1996. Ammareal gives back up to 15% of this item's net price to charity organizations. Seller Inventory # H-064-905
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The Market Value Process
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Market Value Process : Bridging Customer and Shareholder Value
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The Market Value Process: Bridging Customer & Shareholder Value (Hardback or Cased Book)
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Market Value Process : Bridging Customer and Shareholder Value
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The Market Value Process: Bridging Customer & Shareholder Value (eng)
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