Items related to The Tourism System

The Tourism System - Softcover

Mill, Robert Christie; Morrison, Alastair M.

 
9780787281335: The Tourism System

Synopsis

This undergraduate text introduces the tourism industry, with sections on planning, developing, and controlling tourism destinations, tourism marketing and promotion, factors influencing the tourism market, and the characteristics of travel. Learning features include objectives, chapter overviews, and summaries, plus a glossary. Mill teaches in the

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