Elements of Retail Salesmanship (1928) - Softcover

Ivey, Paul Wesley

Softcover

ISBN 10: 0766160580 ISBN 13: 9780766160583

Publisher: Kessinger Publishing Co, 2003

Synopsis

This scarce antiquarian book is a facsimile reprint of the original. Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions that are true to the original work.

About this title

Synopsis

In this treatise, an attempt is made to present the elements of salesmanship and show how they may be profitably applied to retail selling. The chief reason for the presentation of this book before the public was the many requests that came from salespeople in the department stores where the author lectured, asking for the incorporation of the lecture material in a permanent form. Contents: modern developments; knowing the goods; knowing the customer; elements of personality; selling process; appealing to the imagination; selling by suggestion; store system and method.

Edition details

• Publisher: Kessinger Publishing Co
• Publication date: 2003
• ISBN 10: 0766160580
• ISBN 13: 9780766160583
• Binding: Paperback
• Language: English
• Number of pages: 284