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Synopsis
The most complete collection of floral design information in the ultimate reference book for professional floral designers.
The AIFD Guide to Floral Design: Terms, Techniques, and Traditions is the ultimate reference for floral designers, covering everything from historical foundations to modern retail floristry. This comprehensive resource delves into plant physiology, care and handling, design principles, applications, and styles, including wedding, sympathy, and special event arrangements. It also features a directory of terms, charts, and glossaries, making it an indispensable tool for professionals.
Key Selling Points:
A must-have for every serious floral designer, this meticulously compiled compendium provides the most complete collection of floral design knowledge available in a single book.
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About the Author
Established in 1965, the American Institute of Floral Designers is the floral industry’s leading nonprofit dedicated to establishing and maintaining the highest standard of professional floral design. AIFD's worldwide accredited members present educational programs and design flowers for such renowned events as the Academy Awards and presidential inaugurations.
"About this title" may belong to another edition of this title.
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Aifd Guide to Floral Design : Terms, Techniques, and Traditions
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Aifd Guide to Floral Design : Terms, Techniques, and Traditions
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The AIFD Guide to Floral Design (Spiral)
Published by
Schiffer Publishing Ltd, Atglen, 2022
ISBN 10: 0764364251
ISBN 13: 9780764364259
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Spiral. Condition: new. Spiral. The most complete collection of floral design information available in one book, making it the floral designer's ultimate reference book. The AIFD Guide to Floral Design is the floral designer's ultimate reference guide. Everything from plant physiology to design elements to cut flower care and handling is covered in this meticulously complied compendium. Don't expect a lot of pretty pictures, do expect the most complete collection of floral design information available in one book. This book is a must for every serious floral designer. AUTHOR: Established in 1965, the American Institute of Floral Designers is the floral industry's leading nonprofit dedicated to establishing and maintaining the highest standard of professional floral design. AIFD's worldwide accredited members present educational programs and design flowers for such renowned events as the Academy Awards and presidential inaugurations. SELLING POINTS: . Updated edition gives a precise name or title to everything that florists touch . This definitive reference manual tackles every aspect of floral design in great detail, including its cultural history . An essential, illustrated textbook for students of floristry and the definitive resource for professional florists 250 colour and b/w images The most complete collection of floral design information in the ultimate reference book for professional floral designers. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9780764364259
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The AIFD Guide to Floral Design: Terms, Techniques, and Traditions
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Aifd Guide to Floral Design : Terms, Techniques, and Traditions
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The AIFD Guide to Floral Design (Spiral)
Published by
Schiffer Publishing Ltd, Atglen, 2022
ISBN 10: 0764364251
ISBN 13: 9780764364259
New
Spiral
Seller: CitiRetail, Stevenage, United Kingdom
Seller rating 5 out of 5 stars
Spiral. Condition: new. Spiral. The most complete collection of floral design information available in one book, making it the floral designer's ultimate reference book. The AIFD Guide to Floral Design is the floral designer's ultimate reference guide. Everything from plant physiology to design elements to cut flower care and handling is covered in this meticulously complied compendium. Don't expect a lot of pretty pictures, do expect the most complete collection of floral design information available in one book. This book is a must for every serious floral designer. AUTHOR: Established in 1965, the American Institute of Floral Designers is the floral industry's leading nonprofit dedicated to establishing and maintaining the highest standard of professional floral design. AIFD's worldwide accredited members present educational programs and design flowers for such renowned events as the Academy Awards and presidential inaugurations. SELLING POINTS: . Updated edition gives a precise name or title to everything that florists touch . This definitive reference manual tackles every aspect of floral design in great detail, including its cultural history . An essential, illustrated textbook for students of floristry and the definitive resource for professional florists 250 colour and b/w images The most complete collection of floral design information in the ultimate reference book for professional floral designers. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9780764364259
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