Items related to Dictionary of Marketing Terms
Synopsis
Books in Barron's pocket-sized Business Dictionaries series list thousands of specialized terms alphabetically and present concise definitions. The authors of all books in this series are recognized authorities in their special fields. Newly updated editions reflect new technologies and recent business trends. The new edition of this book presents more than 4,000 A-to-Z terms and definitions covering media analysis, target marketing, e-commerce, advertising art, copy, and production, radio and TV advertising and promotion, retailing, direct mail marketing, business-to-business promotion, and virtually all facets of sales and marketing operations. This new, expanded edition contains approximately 300 additional new and updated terms.
"synopsis" may belong to another edition of this title.
Synopsis
This book contains more than 4,000 marketing-related terms and definitions that cover a wide array of topics. Among them are print production, radio, TV, and outdoor advertising, internet marketing, direct marketing, market research and testing, pricing, marketing legislation, and much more. Here's a fact-filled reference guide for small business owners, internet marketers, advertising artists and copywriters, media analysts, business students, sales and marketing managers, and others seeking to understand marketing concepts.
"About this title" may belong to another edition of this title.
Search results for Dictionary of Marketing Terms
Stock Image
Dictionary of Marketing Terms
Published by
Peterson's Guides,U.S., 2000
ISBN 10: 0764112147
ISBN 13: 9780764112140
Used
Paperback / softback
Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
Seller rating 5 out of 5 stars
Paperback / softback. Condition: Good. Used copy in good condition - Usually dispatched within 4 working days. Seller Inventory # D9780764112140
Quantity: 1 available
Stock Image
Dictionary of Marketing Terms
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. 3rd. Used book that is in excellent condition. May show signs of wear or have minor defects. Seller Inventory # 14847262-75
Quantity: 2 available
Stock Image
Dictionary of Marketing Terms
Seller: Better World Books, Mishawaka, IN, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. 3rd. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # GRP72671812
Quantity: 1 available
Stock Image
Dictionary of Marketing Terms (Barron's Business Guides)
Seller: AwesomeBooks, Wallingford, United Kingdom
Seller rating 5 out of 5 stars
Vinyl Bound. Condition: Very Good. Dictionary of Marketing Terms (Barron's Business Guides) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780764112140
Quantity: 1 available
Stock Image
Dictionary of Marketing Terms (Barron's Business Guides)
Seller: Bahamut Media, Reading, United Kingdom
Seller rating 5 out of 5 stars
Vinyl Bound. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9780764112140
Quantity: 1 available
Stock Image
Dictionary of Marketing Terms (Barron's Business Guides)
Published by
Barron's Educational Series, Inc., 2000
ISBN 10: 0764112147
ISBN 13: 9780764112140
Used
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Seller rating 5 out of 5 stars
Vinyl Bound. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.92. Seller Inventory # G0764112147I4N00
Quantity: 1 available
Stock Image
Dictionary of Marketing Terms (Barron's Business Guides)
Published by
Barron's Educational Series, Inc., 2000
ISBN 10: 0764112147
ISBN 13: 9780764112140
Used
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Seller rating 5 out of 5 stars
Vinyl Bound. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 0.92. Seller Inventory # G0764112147I3N00
Quantity: 1 available
Stock Image
Dictionary of Marketing Terms (Barron's Business Guides)
Published by
Barron's Educational Series, Inc., 2000
ISBN 10: 0764112147
ISBN 13: 9780764112140
Used
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Vinyl Bound. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 0.92. Seller Inventory # G0764112147I3N00
Quantity: 1 available
Stock Image
Dictionary of Marketing Terms (Barron's Business Guides)
Published by
Barron's Educational Series, Inc., 2000
ISBN 10: 0764112147
ISBN 13: 9780764112140
Used
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Vinyl Bound. Condition: Good. No Jacket. Former library book; Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 0.92. Seller Inventory # G0764112147I3N10
Quantity: 1 available
Stock Image
Dictionary of Marketing Terms (Barron's Business Guides)
Published by
Barron's Educational Series, Inc., 2000
ISBN 10: 0764112147
ISBN 13: 9780764112140
Used
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Vinyl Bound. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.92. Seller Inventory # G0764112147I4N00
Quantity: 1 available