Doing Research in Business and Management: An Introduction to Process and Method - Softcover

Dan Remenyi; Brian Williams; Arthur Money; Ethne Swartz

 
9780761959502: Doing Research in Business and Management: An Introduction to Process and Method

Synopsis

′[T]here is, as with all the chapters, an excellent set of suggested further reading...′ - Management Learning

`Postgraduate students should find this a useful book, since it focuses on issues specific to their requirements. The philosophical underpinnings, methodology and practicalities of research are all discussed within the context of postgraduate research′ - International Small Business Journal

This wide-ranging text comprehensively overviews management research and research methodology. The authors take the reader through all the major stages of the research process and introduce the key methods.

After highlighting the different contexts and purposes, strategies and tactics, programmes and processes of management research, the authors provide detailed coverage of the relevant research approaches and methods. They discuss the interrelationship of theoretical and empirical research, and how these apply to practice. The implications of using quantitative and qualitative methods are examined, and practical advice is given on the available analysis techniques and software packages.

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About the Author

Ethné M. Swartz, Ph.D., is a Professor of Management at the Feliciano School of Business, Montclair State University. She served as a chair and associate dean at Fairleigh Dickinson University’s Silberman College of Business. She is a Fulbright Scholar and a Justin G. Longenecker Fellow of the United States Association for Small Business & Entrepreneurship. She has taught in the UK, Mexico, Germany, Iceland, and South Africa. She serves as a research associate at the University of Pretoria’s Gordon Institute of Business Science. Her research publications appear in • Long Range PlanningRisk Management: An International JournalJournal of Applied Management Studies Leadership and Organisational Development JournalBusiness HorizonsInternational Journal of Entrepreneurial Behaviour and ResearchFacilitiesEducation and TrainingJournal of Developmental EntrepreneurshipInternational Journal of Gender and Entrepreneurship, and Entrepreneurship, Theory & Practice (ET&P).

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Other Popular Editions of the Same Title

9780761959496: Doing Research in Business and Management: An Introduction to Process and Method

Featured Edition

ISBN 10:  0761959491 ISBN 13:  9780761959496
Publisher: SAGE Publications Ltd, 1998
Hardcover