Doing Research in the Real World - Hardcover

Gray, David E

9780761948780: Doing Research in the Real World

Hardcover

ISBN 10: 0761948783 ISBN 13: 9780761948780

Publisher: SAGE Publications Ltd, 2004

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`Stands in its field as the benchmark survey of theory and practice for the aspiring researcher, comprehensive and cutting edge in equal measure' - International Journal of Social Research Methodology

Doing Research in the Real World provides the clearest and most accessible introduction to research strategies and techniques.

David Gray equips readers with the skills necessary to design and implement their own research project. The book covers all the essential aspects of actually doing research, providing coverage of both quantitative and qualitative methods, and dealing with all the main elements of the research process and the design of appropriate research tools.

Practically focused throughout, Doing Research in the Real World encourages the reader to develop an awareness of the real nature of research, and the means by which data can be collected, validated and interpreted.

The book will help the reader to:

- select appropriate projects for research whilst identifying the possibilities and limitations within their own working environment for conducting a research project

- decide on the most effective research design strategies

- select and use appropriate data and literature sources

- select appropriate research methods

- choose and implement methods of data collection

- analyze and present data for the maximum impact

- think critically about the nature and values of the research agenda

Written in a lively and engaging manner, the book includes a number of student activities and a variety of work related case studies.

Doing Research in the Real World is an invaluable resource for students and researchers completing work-related research projects across the social sciences, and is an invaluable tool for those undertaking research in the workplace.

"synopsis" may belong to another edition of this title.

Review

"If you are interested in a balanced overview of both quantitative and qualitative research methods, if you are considering doing research at work or as a student, or if you are looking for a contemporary book on how research can be done in business settings, David Gray's Doing research in the real world would be an excellent choice." (Janice Redish Journal of the Society for Technical Communication 2006-06-09)

Synopsis

'Stands in its field as the benchmark survey of theory and practice for the aspiring researcher, comprehensive and cutting edge in equal measure' - International Journal of Social Research Methodology Doing Research in the Real World provides the clearest and most accessible introduction to research strategies and techniques. David Gray equips readers with the skills necessary to design and implement their own research project. The book covers all the essential aspects of actually doing research, providing coverage of both quantitative and qualitative methods, and dealing with all the main elements of the research process and the design of appropriate research tools. Practically focused throughout, Doing Research in the Real World encourages the reader to develop an awareness of the real nature of research, and the means by which data can be collected, validated and interpreted.The book will help the reader to: - select appropriate projects for research whilst identifying the possibilities and limitations within their own working environment for conducting a research project - decide on the most effective research design strategies - select and use appropriate data and literature sources - select appropriate research methods - choose and implement methods of data collection - analyze and present data for the maximum impact - think critically about the nature and values of the research agenda Written in a lively and engaging manner, the book includes a number of student activities and a variety of work related case studies.

Doing Research in the Real World is an invaluable resource for students and researchers completing work-related research projects across the social sciences, and is an invaluable tool for those undertaking research in the workplace.

"About this title" may belong to another edition of this title.