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Integrating Qualitative and Quantitative Methods: A Pragmatic Approach - Softcover

Morgan, David L.

 
9780761915232: Integrating Qualitative and Quantitative Methods: A Pragmatic Approach
Softcover
ISBN 10: 0761915230 ISBN 13: 9780761915232
Publisher: SAGE Publications, Inc, 2013

Synopsis

Focusing on research designs for projects that collect both qualitative and quantitative data, this practical book discusses strategies for bringing qualitative and quantitative methods together so that their combined strengths accomplish more than is possible with a single method. The approach is broadly interdisciplinary, reflecting the interest in mixed methods research of social scientists from anthropology, communication, criminal justice, education, evaluation, nursing, organizational behavior, psychology, political science, public administration, public health, sociology, social work, and urban studies. In contrast to an "anything goes" approach or a naïve hope that "two methods are better than one," the author argues that projects using mixed methods must pay even more attention to research design than single method approaches. The book’s practical emphasis on mixed methods makes it useful both to active researchers and to students who intend to pursue such a career.

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About the Author

David L. Morgan received his PhD in sociology from the University of Michigan, and is currently an emeritus professor in the Department of Sociology at Portland State University. He is an inter-disciplinary research methodologist, working in both qualitative research and mixed methods research. In addition to artificial intelligence, his research interests include focus groups and mixed methods research. He is the author of more than fifty peer-reviewed articles and author or editor of nine books on research methods; he is currently the series editor for the Qualitative Research Methods Series from Sage (the “little blue books”).

From the Back Cover

This book is about research designs for projects that collect both qualitative and quantitative data, so that their combined strengths will accomplish more than would have been possible with any one method.

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Publisher
SAGE Publications, Inc
Publication date
2013
Language
English
ISBN 10 
0761915230
ISBN 13 
9780761915232
Binding
Paperback
Edition number
1
Number of pages
288