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Synopsis
Over 6.3 million people are invloved in network marketing. Is it really a goldmine, or is it just one big scam? Author Leonard Clements shows readers that it is both an industry with immnense potential and one that is extremely vulnerable to exploitation and abuse.
"What you will find in this book is the truth," says Clements. "You will find that the veil draped between you and network marketing hides both the good and the bad." Based on Clements' business columns and articles published in his newsletter, MarketWave, this is an evenhanded view of the world of network marketing. Filled with expert insights and views, Clements answers questions such as:
Multi-Level marketing: The Industry of the 90's
Government Scrutiny of Network Marketing: Is it Protectionism, Prejudice, or a Stepping Stone to Re-Election
MLM Failures: " Who's Really Responsible?
Clements advice will show readers how to find a solid, reputable network marketing company that really delivers and avoid scams and illegal pyramid schemes that sometimes prey on multi-level marketers.For those already involved in network marketing, this book contains the information to make them savvy, educated, professionals who are aware of the state of the industry today and where it's heading tomorrow.
About the Author
Leonard W. Clements is the founder of MarketWave, the definative clearinghouse of objective information about network marketing. Clements provides counseling to MLM companies and conducts seminars throughout the United States, Canada, and Mexico.
"synopsis" may belong to another edition of this title.
- PublisherPrima Publishing,U.S.
- Publication date1996
- ISBN 10 0761506721
- ISBN 13 9780761506720
- BindingPaperback
- LanguageEnglish
- Number of pages176
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Inside Network Marketing: An Expert's View into the Hidden Truths and Exploited Myths of America's Most Misunderstood Industry
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Inside Network Marketing: An Expert's View into the Hidden Truths and Exploited Myths of America's Most Misunderstood Industry
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Inside Network Marketing : An Expert's View into Hidden Truths and Exploited Myths of America's Most Misunderstood Industry
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Crown Publishing Group, The, 1996
ISBN 10: 0761506721
ISBN 13: 9780761506720
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