Creative Endurance: 56 Rules for Overcoming Obstacles and Achieving Your Goals - Softcover

Schnaidt, Mike

Softcover

ISBN 10: 0760384827 ISBN 13: 9780760384824

Publisher: Rockport Publishers, 2024

Synopsis

Unlock Your Creative Potential and Go the Distance

Creative Endurance is the ultimate guide for every creative professional seeking to stay motivated, inspired, and resilient while achieving big-picture goals.

Feeling stuck or burned out? Creative director of Fast Company and accomplished marathon runner Mike Schnaidt shares powerful strategies to help you push through creative blocks and stay inventive in any situation—throughout your career and life.

Packed with 56 actionable “rules” and inspiring stories from designers, astronauts, illustrators, ultramarathoners, chefs, photographers, and even an Olympic Gold medalist, this book offers a rare blend of practical advice and motivational insights to fuel your creative journey.

• Persevere like Sagi Haviv, the graphic designer behind the US Open logo, who created over 6,000 sketches to craft the perfect design.
• Step behind the lens with Peter Yang as he captures unforgettable moments with icons like Barack Obama.
• Reach new heights with astronaut Jeanette Epps, who transitioned from Ford Motor Company engineer to NASA astronaut.
• Cook up creativity with Molly Baz, celebrated cookbook author, as she shares her approach to crafting irresistible recipes.
• Adopt the mental toughness of Olympic Gold medalist Billy Demong to prepare for any challenge.
• Gain focus and endurance from racing legend Hurley Haywood, with expert advice on sustaining motivation over the long haul.

Divided into four beautifully illustrated sections—Your Day, Your Project, Your Job, and Your Life—Creative Endurance provides a roadmap for navigating daily routines, tackling massive projects, and building a sustainable, thriving creative career. You’ll learn how to sharpen your focus, strengthen your imagination, pitch ideas with confidence, handle feedback, and manage challenges like hiring, budgeting, and scaling your impact.

Each chapter wraps up with interactive prompts and engaging activities designed to inspire action and reflection.

Whether you're launching your first creative project or leading a creative team, Creative Endurance will help you stay driven, overcome obstacles, and achieve lasting success—without sacrificing your well-being.

About this title

About the Author

Mike Schnaidt is a designer, educator, and writer based in Jersey City, New Jersey. His first book, Creative Endurance, offers practical tips to help creatives overcome their biggest challenges. As Fast Company’s creative director, he leads a team of art directors and photo editors who create visual content for the brand. Schnaidt has designed a variety of publications covering pop culture, fashion, food, and science, and has won awards from the Society of Publication Designers, Advertising Age, and Art Directors Club. He holds a Master of Science in Communication Design from Pratt Institute and teaches graphic design at Kean University.

From the Back Cover

With Creative Endurance learn how to reframe the obstacles of everyday life and work into exciting creative opportunities.

Edition details

• Publisher: Rockport Publishers
• Publication date: 2024
• Language: English
• ISBN 10: 0760384827
• ISBN 13: 9780760384824
• Binding: Paperback
• Edition number: 1
• Number of pages: 160