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BPP liaise closely with the senior examiners to ensure that the study texts contain complete syllabus coverage. This edition has been updated in the light of an in-depth review by the CIM. Features include: CIM syllabus; guidance notes extracts; scene-setting chapter introductions; key concepts; action programmes; chapter round-ups; and "marketing at work" real-life examples.
"synopsis" may belong to another edition of this title.
Book Description BPP Publishing Ltd, 2002. Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Seller Inventory # 6370440
Book Description BPP Publishing Ltd, 2002. Condition: Very Good. Seller Inventory # U9780751741308
Book Description BPP Publishing Ltd. Condition: Good. Sticker on cover. Ex-library, so some stamps and wear, but in good overall condition. May contain underlining and/or highlighting. Seller Inventory # Z1-C-087-02003
Book Description BPP Publishing Ltd 2002-08-01, 2002. Paperback. Condition: Very Good. All books are pre-owned and will have been read by someone else before you. They may well show signs of minor wear and tear. Please note, cover images are illustrative only, and the actual book cover and edition can vary. Seller Inventory # 9780751741308-21