CIM Marketing in Practice 2006: Study Text (CIM Marketing in Practice: Study Text) - Softcover

BPP Professional Education

 
9780751726992: CIM Marketing in Practice 2006: Study Text (CIM Marketing in Practice: Study Text)

Synopsis

Features include the CIM syllabus, scene-setting chapter introductions, key concepts, action programmes, and real-life examples.

"synopsis" may belong to another edition of this title.