'A remarkable achievement' - Stephen Fry
In 2015 #thedress captured the world’s imagination. Was the dress in the picture white and gold or blue and black? It inspired the author to ask: if people in the same time and place can see the same thing differently, how did people in distant times and places see the world?
Jam-packed with fascinating stories, facts and insights and impeccably researched, A History of Seeing in Eleven Inventions investigates the story of seeing from the evolution of eyes 500 million years ago to the present day. Time after time, it reveals, inventions that changed how people saw the world ended up changing it altogether.
Twenty-first-century life is more visual than ever, and seeing overwhelmingly dominates our senses.
Can our eyes keep up with technology? Have we gone as far as the eye can see?
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SUSAN DENHAM WADE spent twenty years researching, writing and presenting on the future of television, digital media and communications technology as a strategist and media executive at the BBC and in Hollywood. She has an MA in Creative Writing (Non Fiction) from City University, where she was awarded the City Non Fiction Award, as well as degrees in Economics and Law and a Harvard MBA. She lives in West Sussex.
Like London buses, similar inventions often appear at the same time. We can put this down to zeitgeist, a nineteenth-century German concept meaning the ‘spirit of the age’ that seems to make some inventions almost inevitable. As the pioneering historian of psychology Edwin Boring put it in 1950:
not only is a new discovery seldom made until the times are ready for it, but again and again it turns out to have been anticipated, inadequately perhaps but nevertheless explicitly, as the times were beginning to be ready for it.By the early 1800s, the Western world was beginning to be ready for photography. Developments in science, philosophy, art, society and industry combined to foster a spirit of the age in which several actors, unknown to one another, started looking for ways to combine optics and chemistry and ‘fix’ images automatically.
For two centuries after the invention of the telescope, interest in observing and chronicling the workings of nature continued to rise. Scholarly endeavours placed observation and direct experience at the forefront of knowledge and ideas. Sir Isaac Newton’s insights in the late 1600s showed that the natural world was not guided by invisible, animate and sacred spirits, but was rather a giant, quasi-mechanical system governed by a series of rules and laws that could only be understood – and indeed were slowly being revealed – by keen observation and methodical experimentation. Philosophers such as Descartes and Locke had overturned the classical view that certain innate truths exist. Knowledge was not innate, the newly modern scientists believed, but must be acquired by direct experience and sensory perception. I see, therefore I know.
Intrinsic to the need to experience and observe was travel, and this took place on a grand scale during this period. The great new colonial powers sent fleets of ships around the world’s oceans in pursuit of trade, and overland expeditions into the interiors of the Indian sub-continent and Africa. Newly independent Americans were exploring and surveying the continent, pushing ever further west against considerable – but ultimately unsuccessful – indigenous resistance. In Europe, wealthy and aristocratic young men – and, sometimes, women – routinely embarked on the Grand Tour, a lavish precursor to the modern gap year…
All this observing drove a requirement to record what was seen. The options available were sketching, drawing and painting, and topographical, scientific and botanical illustration were popular career paths for artists at this time…
Rigorous depiction was all very well if one were a talented draftsman, but not all travellers were so gifted. Scholars and amateur enthusiasts – as well as artists – turned to the camera obscura to help them capture accurate representations of landscapes and objects. Just to remind you, the camera obscura is a natural optical phenomenon whereby the image of a brightly lit scene can be projected through a small hole onto a surface in a darkened space.
In 1806 an Englishman called William Hyde Wollaston, despairing at his lack of ability to capture the grandeur of the Lake District on paper, patented a new optical drawing aid he called the camera lucida. This was an elegantly simple and highly portable device that used a small prism suspended on a stand to reflect the image being observed in such a way that it appeared to float over the paper like a ghost, allowing the user to trace the subject in as much detail as they chose. It quickly became the preferred instrument to aid observational drawing and was used by artists and amateurs all around the world for the first half of the nineteenth century.
Around the same time as Wollaston launched his device, the art world was experiencing a quiet revolution. With some notable exceptions, landscape painting had until now been seen as the poor relation of art, the precinct of jobbing topographers recording monuments for the tourist trade and country seats for the vanity of provincial squires. A Suffolk countryman called John Constable (1776–1837) and his Londoner contemporary J.M.W.Turner (1755–1851) changed that view and, in the process, paved the way for more radical artistic changes in the second half of the nineteenth century. Both artists approached nature in all its forms – embracing such mundane details as ‘willows, old rotten banks, slimy posts’ as well as the more dramatic atmospheric effects of light and weather – as a subject worthy of their full attention. This was a departure from traditional landscapes, where it was typically man’s interventions in nature that took centre stage. Constable and Turner used pioneering techniques of colour, brushwork and composition to represent nature as they saw it instead of as the artistic academies deemed it. They painted with the eye rather than the mind.
In manufacturing, the Industrial Revolution was well under way, and more and more traditional tasks and trades were being industrialised and automated by the new machines. Could the artist’s craft go the same way?
The currents of scientific, artistic, industrial and social change were mixing and converging. The zeitgeist was slowly forming an idea that hung in the atmosphere like the fragmentary memory of a dream: could an image be taken directly from life and captured, frozen and fixed forever?
On the afternoon of 19 August 1839, more than 200 people waited in the courtyard in front of the imposing pillared entrance to the Institut de France, on the left bank of the Seine facing the Pont des Arts and the Louvre. The crowd was the overflow that had accumulated since the last seat inside the building had been taken hours earlier. Inside, members of the Academies of Beaux-Arts and of Sciences took their places in the centre of the main chamber, surrounded by the packed visitors’ stalls and overlooked by busts of France’s most distinguished contributors to art, science and philosophy. At the focal point of the room sat Messrs Daguerre, Niépce (junior) and Arago.
At three o’clock M. Arago rose and addressed the crowd. He described the history of the camera obscura and discoveries of the light sensitivity of various substances, the early experiments of Thomas Wedgwood, the achievements of Nicéphore Niépce in fixing the first permanent image from nature, and the further trials Daguerre had carried out after Niépce’s death.
Things moved fast from there. The daguerreotype process was made freely available to all thanks to the largesse of the French Government, but Daguerre had cannily retained a patent on the equipment required to execute it. By early September there were advertisements in the French press for the official daguerreotype manual, camera and plates. The manual was published in French on 7 September and within a week an English version was available in London.
The news crossed the Atlantic as fast as the newest steamer ship, the British Queen, could carry it. The French equipment licensee sent its agent, François Gouraud, to New York to stimulate interest and secure equipment orders. Demonstrations and exhibitions started appearing in big American cities within weeks, and newspapers and journals were full of discussion of the ‘new art’.
Photography appeared two years after the coronation of Queen Victoria, and came of age alongside the telegraph, the transatlantic steamship and the railway. Together these technologies sped up time and shrank the world. Messages could be sent across continents and even oceans in minutes, and people and things could move around the world as never before. And they did.
Human dislocation was taking place on a massive scale. Did photography play a part in this? Photographs showed people what was at the other end of the line, and what they’d left behind. Loved ones could be captured on a little plate, packaged in a frame and kept close. Did this make it easier to leave them behind? Photographs created the illusion of presence: a ‘true’ likeness, rendered by nature. The likeness was a mirage of course, devoid of a body’s warmth, touch and characteristic smell, the sounds they made moving around and, most importantly, their voice. But the picture was something tangible, miraculous and, most importantly, present. We can be apart because we see each other.
Photographs captured what appeared to be an unmediated reality and were therefore assumed by many to be infallible envoys of truth... To this day there is a general belief that ‘the camera doesn’t lie’, despite the fact that photographs haven’t always delivered on their truthful promise. From the outset photographs were faked and staged to boost a particular cause or increase their dramatic effect. An 1895 newspaper article quipped: ‘Photographers, especially amateur photographers, will tell you that the camera cannot lie. This only proves that photographers, especially amateur photographers, can.’
In 1911 a journalist, writing an article about journalism, used the phrase ‘a picture is worth a thousand words’. A decade later an ad man, writing an article about advertising, upped it to ‘one picture is worth ten thousand words’, and added the entirely fictitious claim that the phrase was a Chinese proverb, hoping this would make people take it seriously. Given the relentless rise of images in advertising and elsewhere to their present ubiquity, and the general acceptance of the phrase as a truism, his strategy worked.
Henry Fox Talbot called photography a little bit of magic, realised. Humanity remains deeply under its spell •
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Paperback. Condition: new. Paperback. In 2015 #thedress captured the world's imagination. Was the dress in the picture white and gold or blue and black? It inspired the author to ask: if people in the same time and place can see the same thing differently, how did people in distant times and places see the world? Jam-packed with fascinating stories, facts and insights and impeccably researched, A History of Seeing in Eleven Inventions investigates the story of seeing from the evolution of eyes 500 million years ago to the present day. Time after time, it reveals, inventions that changed how people saw the world ended up changing it altogether. Twenty-first-century life is more visual than ever, and seeing overwhelmingly dominates our senses. Can our eyes keep up with technology? Have we gone as far as the eye can see? AUTHOR: Susan Denham Wade has an MA in Creative Writing (Non Fiction) from City University, where she was awarded the City Non Fiction Award, as well as degrees in Economics and Law and a Harvard MBA. She lives in West Sussex. 32 colour illustrations Why do we see the world the way we do? An unusual history of sight across 500 million years. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9780750997164
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