CIM Coursebook Assessing the Marketing Environment (CIM Coursebook) - Softcover

Luck, Diana

 
9780750689656: CIM Coursebook Assessing the Marketing Environment (CIM Coursebook)

Synopsis

"BH CIM Coursebooks" are officialy endorsed by CIM and independently reviewed. They are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE, a unique online learning resource designed specifically for CIM students which can be accessed at any time. This title is written specially for the Marketing Environment module by the Senior Examiners. It is the only coursebook fully endorsed by CIM. It contains past examination papers and examiners' reports to enable you to practise what has been learned and help prepare for the exam.

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About the Author

By Diana Luck

"About this title" may belong to another edition of this title.

Other Popular Editions of the Same Title

9780080966229: CIM Coursebook Assessing the Marketing Environment (The Official Cim Coursebook)

Featured Edition

ISBN 10:  0080966225 ISBN 13:  9780080966229
Publisher: Routledge, 2010
Softcover