Evolution Management: Winning in Tomorrow's Marketplace - Hardcover

Erve, Marc Van Der

Hardcover

ISBN 10: 0750618795 ISBN 13: 9780750618793

Publisher: Butterworth-Heinemann Ltd, 1994

Synopsis

The objective of evolution management is to rejuvenate the performance of evolving organizations by the deliberate creation of chances. The timely and accurate focus of resources on the creation and achievement of evolutionary potential should minimize the loss of physical, mental, and in particular, emotional energy, and at the same time maximize the organization's competitive potential. The author relies on basic cybernetic principles to develop process models for concepts such as culture, attitudes, corporate evolution, and the business. With its focus on dynamic balance situations, the book is intended to induce new forms of management behaviour by bringing managers into the "rhythm" of evolutionary processes as they occur in a business environment. Managers can then refine ways of achieving differentiation which will help them in the strategic repositioning of their own organization. The book provides an overall understanding of how evolutionary principles permeate the whole of (business) society, enabling managers to become more effective in creating the conditions in which their organization can develop freely and competitively.

Edition details

• Publisher: Butterworth-Heinemann Ltd
• Publication date: 1994
• Language: English
• ISBN 10: 0750618795
• ISBN 13: 9780750618793
• Binding: Hardcover
• Number of pages: 284