Synopsis
Strategic Networks is a stimulating book for all those executives trying to understand the dynamics of industry competition and the dramatic restructuring processes that are happening right now in many industries. The book is ideally suited also for those on short executive courses on competitive strategy, MBA and other postgraduate/post experience management studies.
"synopsis" may belong to another edition of this title.
Synopsis
This work examines the phenomenon of a new style of industry co-ordination, which enables independent companies to work closely together, sometimes even presenting a "single-face" to the outside world. Unlike vertical integration, co-ordination is not achieved by mergers and acquisitions of subcontractors or clients, but through the creation of a "strategic network" of companies working towards the same aims. Based on Jarillo's extensive research, the book analyzes the economic arguments for industry co-ordination, and in which industries it is most likely to occur. The second part focuses on: managerial implications for this type of organization; impact on responsibilities; control without ownership; co-operation instead of competition; and how to set up network alliances and maintain them. A wide range of international cases and examples are featured in the book.
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