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Event Planning and Management: Principles, Planning and Practice - Softcover

 
9780749483319: Event Planning and Management: Principles, Planning and Practice

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Review

"This book is truer to the real world of event planning and management than any I used while studying or that I've come across in over 20 years of running events." (Mark Breen, Director, Cuckoo Events and Safe Events)

"Event Planning and Management is an essential insight into the life of event managers,perfect for students undertaking studies in events management. Each chapter offers clearly defined examples and application of theory to practice through a plethora of case studies. The book takes you on a journey from pre-event, during and post-event to future-proofing the event. It is highly recommended." (James Musgrave, Head of Subject, UK Centre for Events Management)

"The second edition of Event Planning and Management is a must-read for anyone planning to enter or explore the wonderfully unpredictable, but equally unforgiving, world of event design, development and delivery. This insight-filled book contains 40 new or significantly updated peer-reviewed case studies, with the welcome addition of new and updated chapters, including one dedicated solely to on-site safety and logistics." (Richard Keith Wright, Senior Lecturer in Innovative Planning and Advanced Sports Event Management, Auckland University of Technology)

"This book is easy to follow for both event professionals and event management students alike - there is something for everyone. The authors have broken down the planning process into bite-size chunks that are easy to digest, and they offer great tips and reminders for anyone responsible for organizing an event." (Emma Cartmell CEO of CHS Group)

Book Description

Provides a structured, practical framework of essential theory and application, specifically the logistical planning, promotion and delivery of events

Saves time sourcing, understanding and applying complex safety, risk management and legal admin, helping to minimize stress on the day and resolve issues as they arise

New to this edition: How to manage an event on the day, fresh international case studies and exploring live brand experiences for experiential marketing

Online resources: Downloadable checklists, step by step processes, planning templates, lecture slide pack, and real-world case studies with discussion questions

"About this title" may belong to another edition of this title.

  • PublisherKogan Page
  • Publication date2018
  • ISBN 10 0749483318
  • ISBN 13 9780749483319
  • BindingPaperback
  • LanguageEnglish
  • Edition number2
  • Number of pages368

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Dowson, Ruth; Bassett, David
Published by Kogan Page, 2018
ISBN 10: 0749483318 ISBN 13: 9780749483319
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Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-F-005-02229

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Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:9780749483319. Seller Inventory # 5567869

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