How to Negotiate Effectively (Creating Success series, 99) - Softcover

Oliver, David

9780749438906: How to Negotiate Effectively (Creating Success series, 99)

Softcover

ISBN 10: 0749438908 ISBN 13: 9780749438906

Publisher: Kogan page, 2002

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Negotiation is the act or process of bargaining to reach a mutually acceptable agreement or objective. Mastering effective negotiation is an essential business skill. It's about getting the best deal available, but at the same time maintaining good relationships.

This practical guide from negotiation expert David Oliver provides tips, tools and techniques for getting it right. He explores and advises on every aspect of the negotiation process, including:

tactics and counter-measures;

handling deadlock;

making concessions;

enhancing your authority;

getting the best deal.

"synopsis" may belong to another edition of this title.

About the Author

David Oliver MCIM is Managing Director of Insight Marketing Consultancy Ltd, based in Hampshire UK, and also associate director of the Marketing Guild. He has spoken to over 200,000 people worldwide, has written 8 books and runs seminars and in-house training around the world on negotiation, professional selling skills, practical marketing and leadership.

Contact +44 (0)870 7877404 davido@insight-marketing.com

From the Inside Flap

Negotiation is the act or process of bargaining to reach a mutually acceptable agreement or objective. Mastering effective negotiation is an essential business skill. It s about getting the best deal available, but at the same time maintaining good relationships.

This practical guide from negotiation expert David Oliver provides tips, tools and techniques for getting it right. He explores and advises on every aspect of the negotiation process, including:

tactics and counter-measures;

handling deadlock;
making concessions;
enhancing your authority;
getting the best deal.

This essential step-by-step guide, full of valuable advice, will help you achieve a balanced win win outcome for you and the other party every time.

David Oliver is Managing Director of Insight Marketing, based in Hampshire, and also Associate Director of the Marketing Guild. He writes regularly for the press and runs seminars around the world on negotiation, professional selling skills and practical marketing.

"About this title" may belong to another edition of this title.