A practical day-to-day guide to managing a voluntary organization. <i>How to Manage a Voluntary Organization</i> features activity boxes designed to make the reader think about real-life situations that frequently arise, with case studies and a free CD-ROM containing templates and documents.
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David Hussey is an international authority on strategic management, and has had a career in management and consultancy. He is Visiting Professor in Strategic Management at Nottingham Business School and is involved as a volunteer in three charities.
<p>Foreword by Philip Sadler, CBE<br><br> <b>1. The voluntary sector </b><br><br> What is the voluntary sector?; The size of the voluntary sector; A picture of great variety; The variety of voluntary organizations; Ongoing or one-off; Conclusion<br><br> <b>2. Beginning with a vision </b><br><br> Definition; Vision at different levels; A model for transformation; The case studies; Some points about vision; Maintaining commitment to the vision; A vision does not last for ever<br><br> <b>3. Strategies and policies </b><br><br> Concepts and reality; Strategy and the nature of the charity; A strategy model; Key success factors for strategic success; Consultations and involvement; Implementation; The integrated organization; The importance of a framework of policies<br><br> <b>4. Matters of governance </b><br><br> Legal form of organization; The constitution; The duties of trustees; Formal meetings; Ethics and social responsibility<br><br> <b>5. Management of people </b><br><br> 10 universal qualities of effective management; Recruiting the right people; Trustees; Patrons and occasional use of celebrities; Board of management (or management committee); Paid staff; Seconded staff; Volunteers<br><br> <b>6. Financial accounting and record keeping </b><br><br> Concepts of accounting; Accrual or cash accounting?; Record keeping; Some legal requirements; Supporting procedures; Setting up an accounting system;<br><br> <b>7. Management accounting </b><br><br> Budgetary control; Financial ratios; Decision making; Evaluating capital expenditure projects<br><br> <b>8. Marketing: basic concepts </b><br><br> The business approach to marketing; Adapting marketing concepts to 'non-business' activities; Public relations; To be continued<br><br> <b>9. Marketing and fund-raising </b><br><br> Rolling marketing campaigns compared to special appeals; The rolling marketing campaign; The one-off special projects campaign; Grants;<br><br> <b>10. Rationalization, consolidation and closure </b><br><br> Restructuring; The problem of small and struggling charities; Mergers; Achieving a change through custodian and management trustees<br><br> <b>11. Epilogue: the future </b><br><br> Retirement age, life expectation and physical fitness; The attitudes towards volunteering and personal donations; Higher-calibre staff and professionalism needed; A more litigious, technical and bureaucratic society; Structure of the third sector; Improving the viability of the sector</p>
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