Starting a Successful Business: Start Up and Grow Your Own Company - Softcover

Morris, Michael J

Softcover

ISBN 10: 0749435232 ISBN 13: 9780749435233

Publisher: Kogan page, 2001

Synopsis

<p>Setting up a small business and ensuring its survival can be a daunting task. One in three new businesses fail inside a year, mainly due to a lack of proper preparation and forward planning. Salvation is now at hand in the shape of <i>Starting a Successful Business. </i><br><br>In this fully revised new edition, Michael Morris takes you through each important step in the start up process in a clear, accessible style. Crucially, he highlights the pitfalls along the way and shows you how to avoid them. The major problems facing any new business are discussed, and practical solutions are offered to issues such as:<br><br>creating a business plan;<br><br>selecting premises;<br><br>employing staff;<br><br>raising and managing finance;<br><br>taxation and VAT;<br><br>marketing and advertising.<br><br>legal considerations.<br><br>insurance.<br><br>This book takes into account all types of business start up and the needs of businesses with ambitions to grow. It has helped many thousands of people to refine and develop their plans, avoid the dangers and survive those first crucial years. Now it's your turn!</p>

About this title

About the Author

<b>Michael J Morris</b> has tutored on various university business school programmes and has extensive experience consulting to small businesses. He is also the author of <b><i>The First Time Manager, Successful Expansion for the Small Busines</i>s, <i>A Practical Guide to Entrepreneurship</i> </b>and <i><b>Starting a Successful Business</b></i>, all published by Kogan Page.

Edition details

• Publisher: Kogan page
• Publication date: 2001
• Language: English
• ISBN 10: 0749435232
• ISBN 13: 9780749435233
• Binding: Paperback
• Edition number: 4
• Number of pages: 288