Items related to BRANDING 2ND EDITION
Synopsis
Branding is now central to the strategies of fast-moving consumer goods (FMCG) companies, those in the service sector and to business-to-business markets. This practical guide to branding helps the reader to plan their brand strategy and contains examples.
"synopsis" may belong to another edition of this title.
Review
“Randall’s perceptive approach will help marketing practitioners rediscover the brand heartland.” -- Marketing Business
From the Author
A short, clear summary of the latest thinking on brands
This short book summarises the latest thinking on brands and branding. Already re-printed, it has been well received by leading thinkers and practitioners
"About this title" may belong to another edition of this title.
Search results for BRANDING 2ND EDITION
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Branding: A Practical Guide to Planning Your Strategy
Seller: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0749432810I4N00
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Branding: A Practical Guide to Planning Your Strategy
Seller: Phatpocket Limited, Waltham Abbey, HERTS, United Kingdom
Seller rating 5 out of 5 stars
Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-U-030-01645
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Branding: A Practical Guide to Planning Your Strategy (2nd Edn)
Published by
Kogan Page/Marketing Magazine, 2000
ISBN 10: 0749432810
ISBN 13: 9780749432812
Used
Softcover
Seller: Anybook.com, Lincoln, United Kingdom
Seller rating 5 out of 5 stars
Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Book contains pencil markings. In fair condition, suitable as a study copy. Library sticker on front cover. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,400grams, ISBN:9780749432812. Seller Inventory # 7071523
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Branding: A Practical Guide to Planning Your Strategy
Seller: Mispah books, Redhill, SURRE, United Kingdom
Seller rating 4 out of 5 stars
paperback. Condition: Very Good. Very Good. Dust Jacket may NOT BE INCLUDED.CDs may be missing. SHIPS FROM MULTIPLE LOCATIONS. book. Seller Inventory # ERICA82907494328102