Develop Your NLP Skills (2nd edition) - Softcover

Bradbury, Andrew

2.93

42 ratings by Goodreads

9780749432607: Develop Your NLP Skills (2nd edition)

Softcover

ISBN 10: 0749432608 ISBN 13: 9780749432607

Publisher: Kogan Page, 2000

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A practical guide showing how effective an understanding of the dynamics of communication - or neuro-linguistic programming - can be in both business and social life. Andrew Bradbury's successful book on this topical tool uses a range of mini-case studies and checklists and demonstrates the useful role NLP can play in achieving business success, exploring:

setting effective goals

building good-quality relationships

replacing conflict with co-operation

developing a more flexible response to environment

managing mental activities for greater self-management.

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Review:

"Has a range of mini case studies and checklists to demonstrate the role NLP can play in business success." -- —Learning Development, June 2005

From the Author:

Practical applications for NLP in the workplace

So rapid was the spread of NLP over the last decade that even if you don't know what NLP is (see below), it's likely that you'll soon be meeting it face-to-face.
NLP is primarily about creating excellence, especially in the area of communications. And since business is almost entirely based on communications of one sort or another (team leading, meetings, issuing instructions, presentations, reports, training, letters and technical specs., etc.), there is clearly a direct link between the application of NLP techniques and business success.
This book is an introduction to the use of NLP in the workplace, including plenty of 'how to' information, mini case studies and practical exercises.

(NLP stands for Neuro Linguistic Programing. In brief, the language we use both reflects and affects the way we think, and therefore the way that we behave, and how we relate to other people. The more we understand these processes, the more we can improve the quality and effectiveness of our communications.)

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