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Multi-level marketing presents an opportunity for those wishing either to supplement their income or to start a new career. It offers flexibility as to where and how to work, what to sell and how much to earn. This second edition desribes exactly what MLM is, the principles behind it, how it works in practice and how to find the right opening. Emphasizing the need for enthusiasm and personal commitment, the text explains how MLM's high international standing is the result of strictly commendable sales practices. This revised edition shows: how MLM differs from orthodox business methods; why MLM is a good way of selling a product of service and how it can quickly grow into a successful business; why starting such a business involves no significant risks; how and why the market leaders are so successful; how to assess and access good MLM opportunities - the company and its product; and how to get started and the best ways to improve business.
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Book Description Kogan Page Ltd, 1997. Condition: New. Seller Inventory # 9780749422288