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Synopsis
This text presents the important contribution that visual communication design can make to society, beyond its usual commercial applications. It identifies successful socially orientated projects, demonstrating the human and economic benefits that can be achieved through good communication design. The book also discusses a user-centred approach to Design, Including Notions Of Social Marketing, Design Methods And different information-gathering techniques.; The book closes with a discussion of a new professional profile for the graphic designer which reflects the complex cultural, psychological and often political issues that in turn affect, construct and contextualize our daily communications.
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About the Author
Jorge Frascara is Professor of Art and Design at the University of Alberta.
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User-Centered Graphic Design: Mass Communication and Social Change
Seller: Buchmarie, Darmstadt, Germany
Seller rating 4 out of 5 stars
Condition: Good. Cover leicht verschmutzt. Buchschnitt leicht verschmutzt. Ehemaliges Bibliotheksexemplar. Mit Bibliotheksstempel und Aufkleber am Buchrücken. Als übereignet gekennzeichnet. Seller Inventory # 2988910_181_4x
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User-Centered Graphic Design: Mass Communication and Social Change Jorge Frascara
Seller: BUCHSERVICE / ANTIQUARIAT Lars Lutzer, Wahlstedt, Germany
Seller rating 5 out of 5 stars
Condition: gut. User-Centered Graphic Design: Mass Communication and Social Change In englischer Sprache. pages. Seller Inventory # BN420540