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Synopsis
This fully revised third edition contains 7,000 entries, each with a part of speech, a note on grammar, an encyclopaedic commentary, and an example sentence to show how the term is used in context. Differences between British and American usage highlighted Phonetic pronunciation given for all entries Useful supplements provide a SWOT analysis, sample rate card and print-specification form Quotations from magazines and newspapers give real-world contexts The Dictionary of Management is an invaluable tool for anyone who works in or studies marketing, and for any professional looking to understand the terms crucial to the growth and success of their business.
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Dictionary of Marketing: Over 7,000 Terms Clearly Defined
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Dictionary of Marketing: Over 7,000 Terms Clearly Defined
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Dictionary of Marketing: Over 7,000 Terms Clearly Defined
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Bloomsbury Publishing PLC, 2003
ISBN 10: 0747566216
ISBN 13: 9780747566212
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Dictionary of Marketing: Over 7,000 Terms Clearly Defined
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Bloomsbury Publishing PLC, 2003
ISBN 10: 0747566216
ISBN 13: 9780747566212
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Dictionary of Marketing
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Dictionary of Marketing: Over 7,000 Terms Clearly Defined
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Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,400grams, ISBN:9780747566212. Seller Inventory # 9530965
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Dictionary of Marketing
Published by
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ISBN 10: 0747566216
ISBN 13: 9780747566212
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DICTIONARY OF MARKETING OVER 6000 TERMS CLEARLY DEFINED (PB 2003)
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