The Collaborative Enterprise: Why Links Between Business Units Often Fail and How to Make Them Work - Hardcover

Campbell, Andrew; Goold, Michael

 
9780738200897: The Collaborative Enterprise: Why Links Between Business Units Often Fail and How to Make Them Work

Synopsis

The worlds foremost authorities on multi-business strategy show how to overcome barriers to synergy and achieve real collaboration across the company.. For large companies comprised of multiple product groups or resulting from growth through mergers and acquisitions, the S word, synergy, is touted as a great strategic advantage, but more often than not turns out to be a mirage, as managers haggle over turf and the parent company lacks the skills or commitment to recognize, support, and sustain collaboration. So how does a company become more than the sum of its parts? Here, international strategy gurus, Andrew Campbell and Michael Goold, offer an incisive and highly practical approach to overcoming barriers to synergy, evaluating opportunities within and outside the company, establishing appropriate roles for corporate headquarters and business units, and fostering a commitment to collaboration at all levels of the organization.

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Review

In today's highly fluid business environment, the ability of disparate business units to work together smoothly is increasingly becoming a critical component of long-term success. Andrew Campbell and Michael Goold understand this and in The Collaborative Enterprise, the two examine "how synergy happens, why it doesn't happen and what managers can do about it." Using real-world examples, they first look at the difficulties inherent in such partnerships and propose solutions from three different perspectives: the parent manager, the business unit manager and the researcher. "Collaborative management can be a major source of advantage," they caution in conclusion. "But, for the vast majority of companies it is not just a nice ambition, it is a competitive necessity." --Howard Rothman, Amazon.com

Synopsis

The worlds foremost authorities on multi-business strategy show how to overcome barriers to synergy and achieve real collaboration across the company.. For large companies comprised of multiple product groups or resulting from growth through mergers and acquisitions, the S word, synergy, is touted as a great strategic advantage, but more often than not turns out to be a mirage, as managers haggle over turf and the parent company lacks the skills or commitment to recognize, support, and sustain collaboration. So how does a company become more than the sum of its parts? Here, international strategy gurus, Andrew Campbell and Michael Goold, offer an incisive and highly practical approach to overcoming barriers to synergy, evaluating opportunities within and outside the company, establishing appropriate roles for corporate headquarters and business units, and fostering a commitment to collaboration at all levels of the organization.

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Other Popular Editions of the Same Title

9780738203102: The Collaborative Enterprise: Why Links Between Business Units Often Fail and How to Make Them Work

Featured Edition

ISBN 10:  0738203106 ISBN 13:  9780738203102
Publisher: Perseus, 2000
Softcover