Items related to Internet Launch Pad

Internet Launch Pad - Hardcover

Kramer

 
9780735201989: Internet Launch Pad

Synopsis

No matter what stock market indications are about high tech companies, entrepreneurs will always be starting businesses and looking for money. Internet Launch Pad is the only book of its kind to offer expert, real-world advice and step-by-step guidance on setting up and running an Internet business successfully.

This book covers everything from how to write a winning business plan to creating a solid marketing plan; from hiring a management team to building customer loyalty and forging alliences with strategic partners. Whether the reader is a novice or an expert, an entrepreneur or business executive, this is the clear concise roadmap that will put you on the fast track from idea to the marketplace.

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About the Author

Marc Kramer is president of Kramer Communications, and a past recipient of Inc. Magazine's Entrepreneur of the Year award. He develops business, sales and operating plans for Internet companies, and has successfully run startup companies. He is also the author of three other books.

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