Management - Softcover

Robbins, Stephen P.; Bergman, Rolf; Stagg, Ian; Coulter, Mary

Softcover

ISBN 10: 0733970990 ISBN 13: 9780733970993

Publisher: Pearson Education Australia, 2009

Synopsis

Management, 4e is designed for any introductory course in Management in undergraduate or postgraduate studies. This best-selling text demonstrates the real-world applications of management concepts and makes management come alive by bringing real managers and students together. As it successfully integrates the various functions of management, the book establishes a dialogue with managers from a variety of fields.

This edition has been carefully revised to reflect current trends in management and presents the latest research studies in the field. In addition to describing management theories, the text includes many practical examples that illustrate the theories in action. The basic four-function approach has been retained, as have the content and features that have proven successful in previous editions of this best-selling text.

This title is sold in a pack with a OneKey access code. A choice of Course Compass, WebCT or BlackBoard course management system is available.

About this title

From the Back Cover

innovative • integrated • interactive

Find everything you need in this comprehensive introduction to the study of management with its accessible coverage, noted readability and authoritative research.

One of the reasons this book is the market leader is that it has developed a reputation for continually introducing new content. Five integrative themes are highlighted in this new edition because managers in twenty-first century organisations need to effectively and efficiently manage each one.

• globalisation
• ethics
• diversity
• customer service
• innovation

Truly a textbook for today’s changing world!

Activebook: enhance your teaching and learning experience

activebook is an interactive on-line book that completely integrates media resources with your textbook to enhance the student learning experience. Carefully integrated self-testing checks student understanding of the concepts they have just read, while instant feedback provides an interactive study guide to further learning. Additional print, audio and video components create a dynamic learning environment.

OneKey: all you and your students need to succeed

OneKey is Pearson’s exclusive new resource for instructors and students, giving access to the best on-line teaching and learning tools — all available 24 hours a day, 7 days a week. Whether you prefer CourseCompass, BlackBoard or WebCT, OneKey means all your resources are in one place for maximum convenience, simplicity and success.

Edition details

• Publisher: Pearson Education Australia
• Publication date: 2009
• Language: English
• ISBN 10: 0733970990
• ISBN 13: 9780733970993
• Binding: Paperback
• Edition number: 4
• Number of pages: 840